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Associate Director, Digital Partnerships

MediabrandsNew York, New York, United States
On-site Full-time $110K/yr - $120K/yr

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Experience Level

Senior Level Manager

Qualifications

Required Skills & Experience Demonstrated capability to cultivate and sustain robust professional relationships with senior clients, colleagues, and vendors. Proven expertise in crafting digital marketing communication plans, specifically focused on digital media strategies. Experience managing projects from inception to completion with a strong project management background. In-depth knowledge of online planning and research tools and resources. Familiarity with campaign management and ad serving technologies such as Double Click DART and Atlas DMT.

About the job

The Associate Director, Digital Partnerships at Mediabrands guides digital media partnership strategies for client accounts. This position combines operational leadership with team development, resource planning, and a drive for creative solutions in partnership work. The role requires meeting client needs while also encouraging the team to explore new ways to deliver value.

What you will do

  • Act as the main point of contact for clients on market intelligence, negotiations, and partnership requirements. Oversee daily operations and hold the team accountable.
  • Collaborate with Strategy, Analytics, and Comms Design teams to align on client KPIs and manage expectations for digital partnerships.
  • Lead the development, recommendation, and execution of partnership plans, supporting proposals with research and rationale to secure client approval.
  • Conduct regular performance reviews to support professional growth within the team. Maintain clear strategies, budgets, and objectives for the Digital Partnerships group.
  • Recommend partners using advanced data analytics and strategic fit to help clients achieve their KPIs.
  • Support new business pitches related to digital partnerships.
  • Coordinate with all Mediabrands Strategic Business Units to improve integration and effectiveness with client operations.
  • Assist with aggregate negotiations across digital media channels through MAGNA.

Location

This position is based in New York, New York, United States.

About Mediabrands

Mediabrands is a leading global media and marketing solutions company, dedicated to optimizing the way brands connect with consumers. With an innovative approach to digital partnerships, we empower our teams to explore new avenues for growth and success in the digital landscape.

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