Associate Manager, Media Planning

WPP MediaHo Chi Minh City, Vietnam

On-site Full-time

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Experience Level

Experience

Qualifications

The ideal candidate will possess a strong understanding of media planning and strategy, along with proven experience in managing successful campaigns. Strong analytical skills and a data-driven mindset are essential. Exceptional communication skills and the ability to build relationships with clients are crucial for success in this role.

About the job

Role overview

The Associate Manager, Media Planning is based in Ho Chi Minh City and plays a key role in guiding client media investments. The position emphasizes building effective strategies, managing campaign execution, and contributing to team development through thoughtful planning and delivery.

Main responsibilities

Client advisory: Act as the primary contact for clients regarding media strategy, planning, and campaign performance.
Strategic planning: Create media strategies and integrated campaign plans aligned with client business goals, using data to support recommendations.
Campaign management: Oversee campaigns from the initial brief through execution and post-campaign analysis for assigned brands.
Performance and analytics: Use analytics tools to monitor campaign outcomes and provide insights to refine future planning.

About WPP Media

WPP Media is a cutting-edge media operating unit of WPP that leverages AI technology to deliver innovative media solutions. Our team is dedicated to fostering growth for leading brands through strategic media investments and insights-driven decision-making.

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