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Business Intelligence Analyst - Acquisition Marketing

PrizePicksAtlanta, Georgia, United States
On-site Full-time

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Experience Level

Experience

Qualifications

Create and maintain comprehensive marketing performance dashboards and reports. Automate recurring reports and operational workflows to maximize efficiency and accuracy. Oversee and ensure quality assurance for marketing data pipelines across paid channels. Monitor daily performance metrics across acquisition channels and provide actionable insights to stakeholders.

About the job

About PrizePicks

PrizePicks is a Daily Fantasy Sports platform recognized as the fastest-growing sports company in North America by Inc. 5000. The company supports a broad mix of sports leagues, including the NFL, NBA, and esports like League of Legends and Counter-Strike. With a team of over 550, PrizePicks values inclusion and welcomes contributions from employees with all levels of sports knowledge.

Role Overview: Business Intelligence Analyst - Acquisition Marketing

The Acquisition Marketing Analytics team is looking for a detail-focused Analyst to help strengthen our measurement and reporting systems. This position supports the marketing team by building and maintaining data infrastructure that guides decision-making. The Analyst will also help move forward our learning agenda, with a focus on incrementality and creative testing.

What You Will Do

  • Develop and maintain reporting and measurement tools for the Acquisition Marketing team
  • Analyze data from multiple sources to support business decisions
  • Advance testing initiatives, including incrementality and creative performance studies
  • Work closely with marketing to enable data-driven strategies

Who We’re Looking For

  • Strong attention to detail and curiosity about data
  • Comfort working with large datasets and multiple data sources
  • Experience in a marketing analytics or business intelligence role is helpful
  • Ability to thrive in a changing environment and support business outcomes through analysis

Location

Atlanta, Georgia, United States

About PrizePicks

PrizePicks is at the forefront of the Daily Fantasy Sports industry, recognized for its rapid growth and innovative approach. Our platform engages fans across a variety of sports, from major leagues to esports, in a fun and competitive environment. We pride ourselves on our inclusive workplace culture, where diverse backgrounds come together to create exciting opportunities for everyone involved.

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