About the job
About AdalFi
AdalFi stands out as the leading provider of Lending Infrastructure in Pakistan. Our innovative Digital Lending Platform has facilitated over $75 Million in loans for consumers and SMEs throughout the country. Powered by an advanced AI-Driven Credit Scoring Model, we have successfully assessed creditworthiness for more than 30 million individuals and businesses. Collaborating with 17 banks, we are on a trajectory of rapid growth, working towards our mission of providing accessible and fair credit to billions of people globally. Join us on this exciting journey!
Your Role:
As we expand rapidly, this is an exceptional opportunity to join AdalFi's Growth Team as our inaugural Creative Designer.
What does growth mean for us?
Last year, we saw our cumulative Key Performance Indicators triple.
This year, we are on track to surpass last year’s figures significantly.
You will play a pivotal role in defining our visual identity and supporting cross-functional teams across the organization.
Key Responsibilities:
Take ownership of and contribute to the visual identity of AdalFi across various digital and physical platforms.
Refine and enhance the design of our website, focusing on iconography, visual components, standard imagery, and branding elements.
Develop and implement organic marketing campaigns on social media and via email targeting B2B clients.
Collaborate directly with clients to produce marketing collateral for product launches and expansion initiatives.
Support Sales Teams and Executives by creating resources that enhance operational efficiency.
Qualifications & Experience:
Essential Requirements:
A remarkable design portfolio showcasing your creative prowess.
Timeliness is crucial – we value everyone’s time.
Excellent communication skills are vital as this role involves direct client interaction.
Be responsive – timely communication with customers and team members is expected.
A self-motivated attitude – we are a fast-paced startup, and independence is essential.
