Creative Growth Strategist

Trinny LondonLondon, England, United Kingdom

On-site Full-time

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Experience Level

Mid to Senior

Qualifications

To excel in this role, you should possess:A proven track record in creative strategy and execution, particularly within social media marketing. Strong analytical skills with the ability to interpret data to drive creative decisions. Exceptional storytelling skills, with a knack for crafting compelling narratives that resonate with audiences. Experience collaborating with cross-functional teams, including performance marketing, content production, and brand management. Proficiency in managing creative projects from conception through to delivery.

About the job

What you will do

Creative Strategy & Ideation: Work with the Performance Marketing team to turn channel objectives and testing priorities into creative concepts that drive results.
End-to-End Execution: Manage the creative process from brief to final edit. Refresh existing user-generated content and studio assets, and commission new shoots as needed.
Performance-Driven Optimization: Use data and real-time performance metrics to inform creative decisions, refine messaging, and improve storytelling for higher conversion.
Collaborative Production: Partner with in-house editors, copywriters, and production teams to deliver strong assets. Influence content capture during brand shoots for ecommerce, events, and campaigns to ensure paid social needs are met.
Asset & Budget Management: Build and maintain a paid social asset library. Manage the UGC budget to produce authentic, high-quality content at scale.
Stakeholder Influence: Act as a creative advocate, aligning creative work with business strategy and influencing stakeholders across the business.

About Trinny London

Founded in 2017 by Trinny Woodall, Trinny London is one of Europe’s fastest-growing beauty brands. The company focuses on innovative makeup and skincare, with a global following and a team dedicated to collaboration and creativity.

Our Core Values

Pursue fearless passion
Act with smart intent
Embrace the color yellow

The team values collaboration, celebrates shared achievements, and encourages every idea, no matter the size.

About Trinny London

Welcome to Trinny London! We are on a mission to redefine beauty standards and empower individuals to embrace their routines with confidence. Our innovative approach to makeup and skincare has positioned us as a trailblazer in the beauty industry, and we are committed to fostering a culture of creativity, inclusivity, and continuous growth.

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