Data Analyst - Remote Position

Activate TalentRemote — Colombia

Remote Full-time

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Experience Level

Experience

Qualifications

Requirements:A minimum of 3 years of experience in analytics within a DTC eCommerce setting (brand or agency). Proficient in SQL for data manipulation and analysis. Experience in creating dashboards with Looker, Tableau, PowerBI, or similar tools. Hands-on experience with GA4 and Shopify datasets. Excellent ability to convert complex data into clear narratives and recommendations.

About the job

Join the Remote Work Revolution as a Data Analyst!

As a Data Analyst at Activate Talent, you will lead the analytics initiatives that drive performance, profitability, and eCommerce strategy. This fully remote role empowers you to work from anywhere in the world!

Key Responsibilities:

1. Performance Marketing & Profitability Analytics

Create and manage a spend optimization model that enables the marketing team to adjust expenditures by channel and SKU mix while adhering to profitability metrics (CAC, MER, LTV, payback periods).
Develop and maintain a single source of truth for KPIs including CAC, AOV, ROAS, and channel performance.
Design dynamic dashboards and reporting tools that reflect forecasts, spending guidelines, and growth objectives across various platforms such as Meta, TikTok, and Google.
Analyze channel trends to enhance efficiency, increase revenue, and ensure profitability, especially on TikTok Shop.
Collaborate with the SVP of Ecommerce and Growth Team on monthly and quarterly strategic planning.

2. Cross-Functional Analytics

Build visually compelling dashboards using tools like Looker, Tableau, or PowerBI.
Translate SQL data outputs into actionable insights for senior leadership.
Support forecasting across various channels including DTC and Amazon.
Analyze customer behaviors and performance metrics to inform strategy.
Ensure data integrity across platforms such as GA4 and Shopify.

About Activate Talent

Activate Talent is at the forefront of the remote work movement, providing innovative solutions that empower businesses to thrive in a digital landscape. Join us and be part of a dynamic team dedicated to transformative analytics!

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