About the job
Compensation: $100k-$135k
100% Remote Work
As the Paid Search Director at jump450, you will serve as the primary subject matter expert (SME) for our clients, delivering strategic insights, comprehensive analysis, and detailed reporting while addressing ad-hoc inquiries. Your role will involve collaborating with our creative team to design captivating advertisements targeting potential customers, ensuring exceptional communication and campaign performance for our clients.
Your responsibilities will encompass the execution of paid digital media campaigns across platforms such as Google, Bing, and more. This includes planning, implementation, monitoring, optimization, analysis, and reporting.
Key Responsibilities:
- Develop and implement media strategies and paid media plans encompassing audience targeting, messaging, budgeting, and optimizations.
- Utilize our real-time data dashboards and a variety of reporting tools to communicate campaign performance to clients and create actionable roadmaps.
- Analyze performance data, providing insightful interpretations and developing action plans based on conclusions.
- Continuously measure and optimize campaign performance, establishing benchmarks and recommending future tests.
- Engage with clients regarding all aspects of the campaign, including planning, performance, and status updates.
- Prepare and present detailed reports to clients and management.
- Stay informed on best practices and strategies within advertising networks, including updates and innovation opportunities.
- Adopt a data-driven approach to formulate marketing strategies that align with client business objectives.
- Foster effective relationships with all clients.
- Collect and analyze data on consumer behavior, competitor actions, and market conditions.
