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Director of Paid Search Marketing

jump450Remote — United States
Remote Full-time $100K/yr - $135K/yr

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Experience Level

Senior Level Manager

Qualifications

Requirements:Minimum of 5 years of experience in performance marketing, with a strong focus on paid search. Proven ability to scale campaign budgets while maintaining or improving key performance indicators (KPIs). Strong problem-solving skills with experience managing complex projects involving multiple stakeholders. Excellent communication skills across all organizational levels, grasping both operational details and overarching goals. Ability to thrive in a fast-paced environment while effectively managing time and priorities.

About the job

Compensation: $100k-$135k

100% Remote Work

As the Paid Search Director at jump450, you will serve as the primary subject matter expert (SME) for our clients, delivering strategic insights, comprehensive analysis, and detailed reporting while addressing ad-hoc inquiries. Your role will involve collaborating with our creative team to design captivating advertisements targeting potential customers, ensuring exceptional communication and campaign performance for our clients.

Your responsibilities will encompass the execution of paid digital media campaigns across platforms such as Google, Bing, and more. This includes planning, implementation, monitoring, optimization, analysis, and reporting.

Key Responsibilities:

  • Develop and implement media strategies and paid media plans encompassing audience targeting, messaging, budgeting, and optimizations.
  • Utilize our real-time data dashboards and a variety of reporting tools to communicate campaign performance to clients and create actionable roadmaps.
  • Analyze performance data, providing insightful interpretations and developing action plans based on conclusions.
  • Continuously measure and optimize campaign performance, establishing benchmarks and recommending future tests.
  • Engage with clients regarding all aspects of the campaign, including planning, performance, and status updates.
  • Prepare and present detailed reports to clients and management.
  • Stay informed on best practices and strategies within advertising networks, including updates and innovation opportunities.
  • Adopt a data-driven approach to formulate marketing strategies that align with client business objectives.
  • Foster effective relationships with all clients.
  • Collect and analyze data on consumer behavior, competitor actions, and market conditions.

About jump450

jump450 is an innovative digital marketing agency that specializes in optimizing paid media strategies to help clients achieve their business objectives. We foster a culture of collaboration and creativity, ensuring our team is equipped with the latest tools and knowledge in digital marketing.

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