About the job
At Later, we are redefining influencer marketing by empowering brands to create impactful campaigns with confidence. Our innovative platform integrates genuine creator relationships, reliable insights, and expert support, eliminating hesitation and uncertainty in marketing investments.
Leveraging a native, AI-driven platform and over a decade of proprietary data, including billions of social interactions and more than $2.4 billion in verified influencer-driven sales, Later equips teams with the understanding they need to succeed before launching their campaigns.
By merging valuable insights with professional guidance, Later simplifies influencer marketing, allowing brands to select the best creators, implement comprehensive campaigns, and foster significant growth in awareness, engagement, and revenue. Trusted by top-tier brands such as Nike, Wayfair, Unilever, and Southwest Airlines, Later seamlessly blends creativity and performance, ensuring that campaigns not only look great but also yield tangible results. Discover more at later.com.
About the Role:
As the Director of Partnerships, you will spearhead the development and expansion of revenue-generating relationships with mid-market and enterprise brands and agencies. You will utilize consultative solution selling techniques, combined with your deep understanding of the influencer and creator economy, to help clients fully leverage Later’s platform and services. This position requires a balanced approach: you will drive new client acquisition while also nurturing and enhancing existing partnerships.
Your Responsibilities:
Strategic Initiatives:
- Formulate and implement a focused strategy to attract new mid-market and enterprise accounts while maximizing revenue opportunities within current clients.
- Position Later as a trusted, data-driven ally in influencer marketing, creator commerce, and social media.
- Leverage market insights and client feedback to shape go-to-market and product strategies.
Technical Execution:
- Identify, prospect, and qualify high-potential brands and agencies.
- Conduct consultative discovery sessions to uncover client needs and align them with Later’s solutions.
- Present engaging platform demonstrations and tailor proposals that showcase Later’s unique value proposition.
