About the job
- Design and oversee innovative driver recruitment initiatives, leveraging social media advertising and traditional flyers to attract potential candidates.
- Track and analyze the performance of the driver acquisition funnel, identifying key metrics such as new leads and areas of drop-off to optimize the process.
- Coordinate and organize engaging driver recruitment events and pop-up activations to enhance visibility and attract new drivers.
- Collaborate with local partners and fleet owners to source drivers in bulk, fostering strong relationships to support recruitment efforts.
- Deliver comprehensive reports on acquisition metrics and growth trends to Operations Leads, aiding strategic decision-making.
