Qualifications
Key ResponsibilitiesEmail Marketing & CRM: Take charge of Klaviyo execution for demand generation and user retention through targeted campaigns and email flows. You will set up campaigns, analyze their performance, and implement enhancements, with design resources available to assist in creating compelling content. Website Management & CRO: Oversee the management of our UK and newly launched US Shopify stores. Identify conversion optimization opportunities, write specifications, and liaise with our web development agency to enhance the user experience. You will also be tasked with refining website copy and collaborating with designers and photographers to maintain high-quality brand imagery. Creative & Agency Coordination: Collaborate with the CMO to establish a structured reporting system and roadmap for our Meta advertisements, evaluating performance and determining new creative directions. Translate these insights into clear briefs for external ad agencies and UGC creators. Reporting & Prioritization: Manage weekly performance reports across email, paid media, and sales, working alongside the CMO to identify strengths, weaknesses, and focus areas for improvement. Product Demos: Conduct live product demonstrations with potential customers via Zoom, effectively communicating the features, benefits, and real-world applications of the MAGIC Mirror to enhance conversion rates. Strategy & Forecasting: Partner with the CMO and senior leadership to refine growth projections and expansion strategies, providing valuable insights that influence key business decisions. The Ideal Candidate: We seek a proactive, results-oriented individual who excels in a fast-moving DTC landscape. You should be comfortable managing projects independently, prioritizing tasks under pressure, and translating strategic visions into actionable results across multiple channels.
About the job
Join our dynamic team as an Ecommerce & Digital Marketing Manager, working closely with our Chief Marketing Officer to transform strategic initiatives into actionable results across our diverse growth channels.
This is a unique opportunity to acquire hands-on experience in a fast-paced, multidisciplinary environment where you will have significant ownership and responsibility, contributing to one of the UK's most rapidly expanding consumer startups.
Your role will be central to managing email marketing, website operations, creative processes, and coordinating with agencies, ensuring that innovative ideas progress from concept to execution and continuous improvement each week. Your daily tasks will vary significantly; one day might involve organizing content shoots with our celebrity trainers, while the next could see you developing briefs for new Meta ad strategies aimed at enhancing performance.
This position emphasizes broad-based growth strategies rather than channel-specific expertise, focusing on accelerating our growth flywheel.
About magic-careers
magic-careers is a rapidly growing consumer startup in the UK, dedicated to innovation and excellence in ecommerce and digital marketing. We provide a dynamic work environment that fosters creativity and ownership.
