About the job
Join Hasana, Inc. as an eCommerce Marketing Manager Intern/Volunteer and take on diverse responsibilities that will enhance your marketing skills and experience. Your key duties will include:
- Conducting comprehensive customer data analysis and creating detailed customer profiles.
- Developing and implementing robust customer acquisition and retention strategies.
- Executing effective data capture initiatives to optimize marketing efforts.
- Managing the customer database while executing targeted database marketing campaigns.
- Leveraging customer data for multi-channel marketing campaigns tailored to specific audiences.
- Implementing and supervising pay-per-click (PPC) advertising campaigns for maximum impact.
- Ensuring optimal search engine optimization (SEO) practices to boost online visibility.
- Managing social media advertising to enhance brand reach.
- Conducting competitive analysis reports to inform marketing strategies.
- Strategizing and executing marketing initiatives across various channels including social media, email, PPC, affiliate marketing, SEO, and direct marketing.
- Coordinating partnerships with magazines and third parties, as well as organizing online competitions and offers for readers.
- Planning and executing online sales promotions and customer offers.
- Overseeing brand promotions and offers to maximize engagement.
- Maintaining a dynamic marketing calendar and communicating upcoming activities across relevant departments.
- Utilizing Google Analytics to monitor and report on online performance metrics.
- Providing weekly financial performance reports and channel performance analysis.
