Embedded Account-Based Marketing Manager

NearaUSA - Remote

Remote Full-time

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Experience Level

Manager

Qualifications

The ideal candidate will possess:Strong analytical skills and ability to interpret complex technical information. Excellent communication skills, both written and verbal, to effectively convey technical concepts to diverse audiences. Proven experience in account-based marketing or sales enablement roles. A passion for renewable energy and advancements in technology.

About the job

Our team values technical excellence, creativity, and a shared mission to make a real-world impact. We foster a culture where innovation thrives and everyone contributes to meaningful change in the energy sector.

Role Overview

The Embedded Account-Based Marketing (ABM) Manager works closely with product marketing and sales teams to shape and deliver tailored marketing strategies for strategic accounts. This position combines product marketing, sales enablement, and hands-on ABM execution. The role focuses on translating Neara’s positioning into account-specific narratives, assets, and deal strategies, with direct involvement throughout the sales process.

What You Will Do

Design and execute account-specific marketing plans in partnership with sales teams.
Develop a strong technical understanding of the Neara platform to independently deliver demos, configure solutions, and customize offerings for client needs.
Gather and update intelligence on each account’s ecosystem, including key stakeholders, priorities, constraints, and decision-making processes.
Create and share tailored assets (such as demo videos, workflow maps, and written perspectives) to engage stakeholders at different deal stages and align with their priorities.
Provide structured feedback to product marketing, including common objections, effective language, and insights from different stages of the sales cycle.
Join select customer meetings as a strategic narrative partner, bridging product, industry, and customer insights, especially when synthesizing input across multiple stakeholders is critical to advancing proposals.

Location

Remote within the USA.

About Neara

Neara is at the forefront of transforming the energy sector through innovative technology. By harnessing advanced machine learning and digital twin technology, we enable utilities to enhance resilience and efficiency, paving the way for a sustainable energy future.

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