About Air AppsAt Air Apps, we are driven by the belief that innovation knows no bounds. Founded by a passionate family in 2018, our mission is to revolutionize the way individuals and entrepreneurs manage their resources through our groundbreaking AI-powered Personal & Entrepreneurial Resource Planner (PRP). With headquarters in Lisbon and an expanding presence in San Francisco, we have proudly achieved over 100 million downloads globally, all while remaining self-funded.Our commitment to pushing the limits of AI technology fuels our daily endeavors. Here, you will be empowered to unleash your creativity and develop products that truly make a difference in people's lives worldwide. Join us as we embark on a transformative journey to reshape resource management for the better.The RoleAs a User Acquisition Specialist (Performance Marketing), you will spearhead initiatives to attract and retain users across diverse acquisition channels. This includes managing paid advertisements, affiliate partnerships, influencer marketing, and organic growth strategies. By employing data-driven insights and performance marketing methodologies, you will optimize our marketing expenditures, reduce acquisition costs, and ensure user growth aligns seamlessly with our business objectives.While this listing aims to enrich our talent pool in anticipation of the official job launch, we will reach out to you promptly once the position is posted.ResponsibilitiesStrategic Planning: Craft and implement comprehensive user acquisition strategies across multiple channels including paid search, social media, display advertising, influencer marketing, and referral programs.Campaign Management: Establish, monitor, and refine advertising campaigns to maximize ROI while managing budgets, bids, and targeting parameters effectively.Analytics & Reporting: Analyze key performance indicators (CPI, CPA, LTV) utilizing analytics and attribution tools, providing actionable insights to stakeholders.Experimentation: Continuously explore new channels, creative approaches, and messaging strategies to identify improvement opportunities and drive incremental growth.Cross-Functional Collaboration: Collaborate with Product, Analytics, and Creative teams to synchronize acquisition strategies with product launches, feature enhancements, and seasonal promotions.RequirementsBachelor's degree in Marketing, Business, or a related discipline.Demonstrated experience (approximately 4+ years) in managing user acquisition campaigns across various platforms.
Feb 17, 2026