Head of Performance Marketing

Join Fresha as the Head of Performance Marketing and lead our marketing efforts to drive customer engagement and growth. In this pivotal role, you will strategize, implement, and oversee our performance marketing campaigns across various digital channels. Your expertise will be instrumental in optimizing our marketing spend and achieving measurable results.

Role Overview paired is seeking a Head of Performance Marketing to guide its marketing team and shape strategies that drive customer acquisition and engagement. This remote position is based in London, England, United Kingdom. What You Will Do Develop and execute marketing campaigns focused on performance across multiple channels. Use data analytics to assess and refine marketing strategies, aiming for strong return on investment. Collaborate with teams across the company to ensure marketing efforts align with broader business goals. Lead and mentor the marketing team, encouraging creativity and accountability. Team and Collaboration This role sits on the leadership team and works closely with colleagues from different functions to deliver cohesive marketing initiatives.

About MotorwayMotorway is the UK's leading online marketplace for used cars, connecting private sellers with a vast network of verified dealers to ensure optimal deals for everyone involved. Established in 2017, our innovative and technology-driven platform has transformed the car selling experience. With significant backing from esteemed tech investors, we have successfully raised £143 million in Series C funding.Join us during this pivotal stage of growth and be a part of our mission to revolutionize the automotive industry.About the RoleWe are on the lookout for a data-savvy, commercially astute, and results-oriented Head of Performance Marketing to enhance our Growth team. This essential position will significantly influence our company's financial performance, overseeing both paid and organic acquisition strategies along with a substantial media budget.The ideal candidate will possess a blend of deep technical knowledge and the ability to execute strategic initiatives effectively. You will demonstrate exceptional commercial insight and leadership capabilities to cultivate a high-performing, resilient team. Collaborating across various departments, including marketing, product, finance, and analytics, you will drive measurable results and contribute to our continued success.Key ResponsibilitiesMulti-Channel Strategy: Develop comprehensive strategies for our core performance channels including Paid & Organic Search, Paid Social, Display, and App Campaigns, ensuring ongoing optimization for return on ad spend (ROAS).Commercial Acumen: Collaborate closely with the Finance & Analytics team to translate complex channel data into clear, actionable insights for executive-level decision-making, guiding the strategic planning process.Test & Learn: Lead an ongoing roadmap for testing and optimization encompassing creative strategies, bidding approaches, and landing page experiences to enhance performance outcomes consistently.Strategic Ownership & Financial PerformanceAcquisition Growth and P&L Accountability: Take charge of the annual performance marketing budget, ensuring alignment with our ambitious growth objectives.Advanced Measurement & Incrementality: Continue to refine our performance marketing measurement framework. Lead the strategy and execution of incrementality tests and media mix modeling (MMM) to accurately assess the true return on investment (ROI) across all channels.

About EucalyptusAt Eucalyptus, we are dedicated to transforming health into a lifelong journey. With over a billion individuals facing obesity worldwide, we aim to tackle preventable chronic conditions by providing superior long-term care.We are the driving force behind Juniper, one of the largest global weight-management programs that integrates GLP-1 medication with customized nutrition, fitness support, and professional care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research demonstrates that our unique combination of clinical and behavioral strategies significantly enhances patient weight loss outcomes during their treatment with Juniper, achieving results that are four times greater.Our Growth Journey:Achieved a remarkable 130% Year-over-Year revenue growth while reducing cash burn by 90%, successfully raising over $100M from prominent investors including BOND, NewView, Blackbird, and Airtree.Supported over 350,000 patients struggling with obesity across five international markets.Received a selective NICE endorsement to deliver services to the NHS.Customized our offerings for thousands of patients in Germany and Japan. About the Role (Your Responsibilities)As a Performance Marketer, you will serve as a crucial independent contributor within our International Launch Team, collaborating closely with the Global Head of Performance and our Staff Performance Marketer specializing in Search & Analytics. You will play an essential role in our central buying function, managing paid media initiatives across international markets from the outset.Your primary focus will be on Meta as our largest channel, expanding into TikTok, Search, and others as our operations grow. We maintain a low-friction approval process; if you have an innovative idea, you can test it promptly. The feedback loop is swift and the learning experiences are genuine.

Join Whatnot as a Performance Marketing Manager and take the lead in driving our marketing strategies to new heights. In this key role, you will leverage data-driven insights to optimize our marketing campaigns and enhance customer acquisition efforts. Collaborate with cross-functional teams to develop and implement innovative marketing solutions that align with our business objectives.

About Octopus Electroverse In just five years, Octopus Electroverse has rapidly established itself as one of Europe's leading eMobility players, with over 1.3 million connected electric vehicle chargers and a diverse customer ecosystem across web, iOS, Android, CarPlay, Android Auto, and Automotive OS, among others. But this is merely the beginning: we are actively launching innovative products, collaborating with a range of automotive and tech partners, developing exciting new features at scale, and crafting the integrated charging experiences of the future—all aimed at making the electric transition seamless for individual drivers and fleets. The Electroverse team is a multifaceted group that includes product, development, commercial, operations, marketing, partnerships, and more, all dedicated to making Octopus the premier name in EV charging. We are seeking intelligent individuals who share our passion and are eager to help us realize this vision. About the Role We are on the lookout for an enthusiastic Performance Marketing Lead to join the Electroverse team and drive growth for our Octopus Electroverse and Octopus Fleet products. Reporting directly to the Head of Marketing, you will spearhead the execution and optimization of our paid media budget across all digital channels. We desire an outcome-driven strategist who can seamlessly integrate high-level strategic planning with detailed campaign optimization. As part of the Octopus Group, we operate differently from traditional organizations. We avoid agencies, lengthy bureaucratic processes, and unnecessary meetings. Our exceptional in-house teams of developers, marketers, designers, product managers, and commercial experts collaborate closely to create products that transform the e-mobility landscape. This role offers freedom and an innovative work environment, but if you require extensive guidance, it may not be the right fit for you. A proactive attitude and a wealth of ideas are essential; we are looking for someone who can dive in and start making an impact immediately. Our marketing team is lean, yet our projects have an expansive international and cross-functional focus, making this an ideal environment for hands-on involvement. This performance-focused role encompasses international B2C and B2B digital campaigns, ensuring that your daily tasks will vary. Here are some of the responsibilities you will undertake: Lead the comprehensive setup, management, and optimization of Paid Search campaigns across Google Ads, Apple Search Ads, Meta, and LinkedIn Ads, defining campaign structures, targeting frameworks, and bid strategies to achieve performance objectives. Oversee budget allocation and campaign performance, employing data-driven decisions to scale, pause, or restructure activities across various markets, products, and audiences to maximize efficiency and revenue. Ensure the effective execution of bid strategies, pacing, and overall performance delivery. Analyze performance data to refine strategies and enhance outcomes.

Join Our Journey at Zopa Welcome to Zopa! Since our inception in 2005 as the pioneers of peer-to-peer lending, we have transformed into a banking institution that prioritizes customer satisfaction. In 2020, we launched Zopa Bank, a forward-thinking bank that actively listens to customer feedback about finance and takes innovative steps to improve it. Our mission is to reshape the banking experience by placing people at the heart of everything we do. Explore our exceptional services at Zopa.com.We take pride in our achievements, which include being recognized as one of the top three Most Loved Workplaces in the UK. Our success is driven by our incredible team.If you are someone who embraces unconventional challenges, thinks outside the box, and is determined to make a substantial impact, Zopa is the ideal place for you. Follow us on Instagram @zopalife to see our culture in action.Zopa Bank has rapidly grown since its establishment in 2020, reaching 1.8 million customers, accumulating over £6 billion in savings balances, and successfully launching a current account in 2025.We are seeking to appoint our inaugural Director of Performance Marketing, who will be instrumental in propelling our growth by attracting new current account customers sustainably and profitably.In this leadership position, you will report directly to the Chief Customer Officer, overseeing the development of performance marketing strategies, ensuring swift execution, and delivering impressive results while collaborating with Marketing, Product, Data, and Lifetime Value teams.You will blend strategic insight with hands-on leadership, guaranteeing that Zopa continues to expand its new-to-bank growth while maintaining a keen focus on value, incrementality, and continuous learning.

Performance Marketing ManagerLocation: London | Employment Type: Full-time (Four days in our Waterloo office, Wednesday is our remote working day)Join us as a Performance Marketing Manager and take charge of our paid acquisition strategy. You will manage, optimize, and scale campaigns that drive exceptional customer growth.This position is perfect for individuals who excel in ad platforms, enjoy experimenting with campaigns, and can transform data into significant commercial outcomes.Reporting directly to the Head of Growth Marketing, your contributions will be vital in accelerating acquisition, enhancing efficiency, and discovering new scalable growth channels.The OpportunityAt GetGround, our goal is to be the go-to platform for property investors, and product-led growth is key to this ambition. Your role will focus on maximizing the performance of our paid media, one of our most critical growth drivers.You will collaborate closely with Growth, Product, Design, and Engineering teams to pinpoint high-impact opportunities, craft strategic experiments, and consistently enhance performance across the customer journey—from initial engagement to conversion.This role entails significant ownership with a considerable budget responsibility, allowing you the freedom to experiment, learn, and scale successful strategies.Key ResponsibilitiesPaid Media ManagementDevelop, execute, and optimize the paid acquisition strategy across platforms including Google, Meta, LinkedIn, and emerging channels.Oversee budgets to maximize returns while ensuring a balance between scale and efficiency.Identify new channel opportunities and create a compelling business case for investments.Ensure robust account structures and maintain campaign hygiene to support sustainable performance.Performance Analysis & OptimizationRegularly analyze campaign performance to uncover trends, inefficiencies, and growth avenues.Drive continuous experimentation across creatives, landing pages, targeting, bidding strategies, and different stages of the funnel.Translate analytical data into clear, actionable insights for the broader growth team.Experimentation & Growth EnablementDesign and implement structured experiments to unlock incremental growth opportunities.

Join Our Team as a Performance Marketing ManagerAt Nous, we are revolutionizing how households manage their bills with our innovative AI-powered assistant. Our mission is to simplify life for the 30 million households in the UK, and beyond.Did you know that over 85% of households overpay on their bills? This is a significant issue we are determined to tackle, and it is more complicated than it seems. Our solution, while appearing seamless to users, is built upon one of the most ambitious consumer AI systems in the UK. If you are looking for straightforward tasks, this isn't the place for you.Backed by leading investors and a highly experienced founding team, Nous is among the fastest-growing consumer start-ups in the UK, with an astonishing growth rate of over 3,000% year-on-year. Since our inception, we've empowered hundreds of thousands of households to better manage their bills, and we’re just getting started.We take immense pride in our achievements. With a Net Promoter Score consistently above +80, our members provide us with glowing feedback. We're eager to extend this exceptional experience to millions more, transforming Nous from just another finance app into an indispensable assistant that quietly optimizes your life.Nous is designed to be lean and efficient. As an AI-native company, we empower every team member to leverage AI for debugging systems, streamlining workflows, and enhancing customer service. We favor hiring intelligent, proactive individuals over extensive middle management, granting them true ownership of their roles.The work is challenging, and our pace is fast. We maintain high standards and value high-context collaboration, which is why we are proudly office-first, located near Farringdon station. Our office is equipped with excellent amenities, including a well-stocked kitchen and outstanding coffee, complemented by a remarkable team.If you are talented, ambitious, and ready to create something exceptional that enhances lives, we want to hear from you!

Join SeedLegals, London's leading lawtech startup that is transforming the way entrepreneurs launch, manage, and scale their businesses. We empower startups across the UK, France, Ireland, and the US with our innovative platform, supported by premier investors like Index Ventures.With over 75,000 startups and investors leveraging our services for funding rounds, share options, and business acceleration, we are poised for significant growth. We are seeking a dynamic Head of Marketing to spearhead our marketing initiatives during this exciting expansion phase.In this pivotal role, you will direct all aspects of our marketing strategy, focusing on both customer acquisition and retention across diverse markets, channels, and teams.If you thrive in fast-paced environments and are driven by the desire to craft impactful strategies and build high-performing teams, this opportunity is for you.Key Responsibilities:Lead the comprehensive marketing and acquisition strategy across all channels (SEO, PPC, email, events, social) and regions (UK, USA, Ireland, France).Establish, monitor, and achieve lead and opportunity targets, ensuring a robust pipeline of high-quality, sales-ready leads.Define and oversee brand positioning, tone of voice, and global messaging, ensuring cohesive and high-quality execution across all channels and markets.Manage a strategic marketing budget and optimize Customer Acquisition Cost (CAC) to facilitate sustainable growth, advocating for organic growth methods including content, SEO, and community initiatives.Inspire and develop a marketing team of 10 professionals across content, social, events, PPC, and SEO, fostering a culture of creativity, collaboration, and exceptional performance.Drive product-led growth through compelling storytelling, competitive intelligence, and influencing go-to-market strategies and channel mix.Deliver precise forecasts, reports, and performance dashboards, assessing ROI across all channels and aligning with Senior Leadership Team (SLT) and company objectives.Collaborate closely with C-level stakeholders, particularly the CEO, to refine strategies and achieve business goals.Work with Product, Data, Customer Experience, Sales, and Partnerships teams to create cohesive strategies and campaigns that enhance product usage, engagement, activation, and retention.Report to the Chief Commercial Officer with a clear path for progression towards a Senior Leadership Team position.Lead brand development, competitive positioning, and demand generation in the US market, establishing SeedLegals as the category leader.Oversee the strategic marketing direction of the SeedLegals Startup Awards and The Pitch events, enhancing brand visibility, community involvement, and revenue growth.Other related duties may be assigned as necessary.

Join Kpler as a Performance Marketing Manager and play a pivotal role in driving our marketing strategies to new heights. You will manage multi-channel marketing campaigns, analyze performance metrics, and optimize our approach to ensure maximum ROI. Your keen analytical skills and creative mindset will help shape the future of our marketing initiatives.

About NOVA Wealth:NOVA Wealth is an innovative and rapidly expanding startup aimed at revolutionizing financial advice delivery in the UK. We are committed to placing a human adviser at the center of every client relationship while harnessing technology to empower our advisers. This approach allows us to enhance service levels significantly and minimize the administrative burdens that often hinder performance. Our mission is to transform the advisory landscape, delivering superior customer outcomes at lower costs, thus benefiting a broader audience. With our customer-focused advisers and cutting-edge Lifeline technology, we empower individuals to not only make informed financial decisions but also to realize their dream lifestyles.About the Role:At NOVA, we transcend traditional advertising; we create dynamic growth loops. This position is designed for a hands-on builder who will architect and amplify our paid acquisition strategies rather than merely executing a predefined plan. We are on the lookout for a Performance Marketing Lead who thrives on execution and is passionate about the intricacies of campaign design and the thrill of optimizing conversion funnels.As the catalyst for our paid acquisition initiatives, you will oversee daily operations, scaling efforts, and relentless optimization of our performance channels. Your role is not limited to budget oversight; you will actively engage with the platforms, fine-tuning campaigns, experimenting with creative elements, and ensuring that every pound spent is maximized to disseminate our transformative financial advice to a wider audience.Key Responsibilities:Channel Mastery: Take a hands-on approach with Google Ads, LinkedIn, and Meta. You will be tasked with building, launching, and managing campaigns from inception to execution, ensuring impeccable technical implementation.Rapid Experimentation: Lead a fast-paced testing strategy. From refining headlines and CTA buttons to optimizing landing page designs, you will continuously iterate to discover the ultimate lead generation formula.Funnel Optimization: Own the customer journey from initial click to first meeting. You will identify and eliminate conversion barriers, ensuring a seamless connection between marketing efforts and our service offerings.Data Integrity & Reporting: Maintain an unwavering focus on data accuracy. You will be responsible for daily performance monitoring and play a key role in shaping our tracking and attribution methodologies, ensuring accurate measurement of key events, funnel stages, and conversion signals to swiftly respond to changes in customer acquisition cost or lead quality.Creative Collaboration: Serve as a liaison between performance analytics and creative processes, utilizing data insights to inform and enhance creative outputs.

About Carmoola Carmoola is reshaping car finance in the UK. Our digital platform puts drivers in control, making car financing faster, fairer, and focused on the customer. Since launch, we have raised over £540 million from leading investors such as QED and helped more than 25,000 people get on the road. Recently named the UK’s 6th fastest-growing company, we are set on pushing this growth even further. Role Overview: Head of Growth Marketing This London-based position leads performance marketing at Carmoola, reporting directly to the CEO. The Head of Growth Marketing shapes and delivers the strategy that drives our next phase, moving from efficient growth to scalable, profitable expansion. The role oversees campaign execution, budget management, and team leadership within a leadership group known for agility and commercial focus. Carmoola values autonomy and expects clear results: first, hit efficiency goals, then scale up rapidly. What You Will Do Develop and execute performance marketing strategies to drive customer acquisition and business growth Manage budgets and allocate resources for maximum impact Lead and mentor a high-performing growth marketing team Work closely with the CEO and leadership team to align marketing with company objectives Monitor, analyze, and report on campaign performance, using insights to optimize future initiatives What We Look For Structured thinker with a strong sense of curiosity and a bias for action Experience building and scaling performance marketing functions Comfortable operating with autonomy and accountability in a fast-growing company Skilled at balancing efficient growth with the drive to scale aggressively Strong leadership and communication skills Why Carmoola? Direct impact on the growth trajectory of a top UK fintech Collaboration with a commercially minded, agile leadership team Opportunity to shape the future of car finance for thousands of customers Location: London, England, United Kingdom

Charlotte Tilbury Beauty, founded in 2013 by Charlotte Tilbury MBE, has become a global name in cosmetics. The brand is recognized for making makeup accessible and enjoyable, offering a wide product range for both gifting and personal use. With operations in over 50 markets and a team of more than 2,300, the company continues to expand through record-breaking growth, innovative launches, and technology-driven retail strategies. Collaboration and creativity are central to the culture, with a focus on excellence and ambitious expansion. Role overview The Head of Marketing for Europe leads a regional team spanning Trade Marketing, Category Marketing, and Regional Media. This senior position requires a strategic leader who excels in creative environments and can guide cross-functional teams. Acting as the brand ambassador for Europe, the role involves motivating the team and collaborating with global departments to shape and implement marketing strategies aligned with company objectives. Key responsibilities Lead and deliver 360 marketing campaigns: Coordinate with Marketing, Media, Visual Merchandising, Commercial, Digital, and Global Marketing teams to plan and execute campaigns, store launches, and events that set industry benchmarks. Drive media and digital strategy: Apply expertise to develop media strategies and digital initiatives that engage the brand’s audience. Requirements Significant experience in luxury beauty marketing Strong understanding of industry trends Results-oriented approach

Join Our Dynamic TeamThe Performance Marketing team plays a pivotal role in driving Miro's expansion globally, achieving significant results through strategic advertising across more than 100 countries. We manage paid acquisition initiatives across various channels, including paid search, Meta, YouTube, and innovative performance platforms, all while focusing on measurable revenue growth within strict ROI and payback parameters. This function merges in-depth channel expertise, data-driven decision-making, and a culture of quick testing to amplify Miro's outreach and influence. Our team comprises specialists in Paid Search, Meta, YouTube, and LinkedIn, who excel in audience targeting, creative optimization, bidding strategies, and channel expansion. We collaborate closely with Analytics, Organic, and CRO teams to ensure seamless campaign execution across the marketing funnel, delivering high-performing acquisition programs that facilitate both product-led and enterprise growth initiatives.

Join Us in Empowering Wealth BuildingAt Trading 212, we are revolutionizing trading and investing by delivering outstanding products that resonate with our users.Our commitment to nurturing a culture of excellence and rapid progress is the cornerstone of our achievements.Currently, we proudly serve over 5 million clients, managing more than €30 billion in assets — a clear reflection of the trust and scale we've achieved in just a few years.Your RoleWe are on the lookout for a Performance Marketing Specialist to enhance our Growth team and propel our paid advertising initiatives. This is a dynamic, hands-on role ideal for someone who thrives in a high-performance atmosphere and is eager to elevate our standards daily.You will be responsible for planning, executing, testing, optimizing, and reporting across various channels, with a keen emphasis on impact, efficiency, and tangible results.Key ResponsibilitiesManage and optimize paid campaigns across platforms such as Google, Meta, Apple Search Ads, X, and RedditEnsure that our marketing technology stack facilitates top-tier tracking, attribution, and reporting to support our growth objectivesEnhance campaign performance through rigorous testing of creatives, copy, audiences, keywords, bidding strategies, and overall campaign architectureResearch and validate new advertising channels and campaign formatsCreate comprehensive documentation and reports to effectively communicate your contributions beyond basic metricsEssential QualificationsIn-depth knowledge of marketing technology platforms, including the ability to integrate tools and processes for optimization and automationThorough understanding of best practices regarding campaign structure, bidding, ad copy, creative assets, and extensionsExpertise in Google Ads products and programmatic advertisingTechnical proficiency in Google Tag Manager, Mobile Measurement Partners (MMPs), and Customer Data Platforms (CDPs)Strong analytical skills to track, interpret, and present data effectivelyA proactive approach to staying updated on industry trends, platform changes, and upcoming opportunitiesPreferred QualificationsDemonstrated success in a mobile app-focused business environmentGenuine passion for investing or finance

Join Our Ambitious Team at Runna!At Runna, we are dedicated to creating the premier training platform for runners of all levels. Our innovative app is designed to transform everyday runners into exceptional athletes, offering world-class training, coaching, and a vibrant community. Whether you're aiming to improve your 5k time or preparing for your first marathon, we support your journey.Our growth trajectory is impressive! In November 2023, we secured a $6.5M funding round led by JamJar, with notable participation from Eka Ventures, Venrex, and Creator Ventures. In 2024, Apple recognized us as one of three global finalists for the iPhone App of the Year, highlighting the innovation and impact of our platform. Furthermore, in 2025, we proudly became part of Strava!Our ambition knows no bounds: we strive to be the leading global training platform for millions of runners worldwide. With our recent acquisition by Strava accelerating our progress, now is an exciting time to join our team and contribute to something truly meaningful. Your RoleWe are seeking a Performance Marketing Manager who will be instrumental in driving our paid social and emerging channel strategies. You will oversee campaign strategy, execution, and optimization across various platforms, collaborating closely with our in-house creative team to achieve rapid and scalable growth. The ideal candidate will possess strong mobile app experience, particularly from a subscription-based business, and a proven track record in driving results through paid social initiatives.With a substantial budget, dedicated creative resources, and a fast-paced team environment, you will be expected to act swiftly, experiment boldly, and stabilize performance against strict Customer Acquisition Cost (CAC) targets. As we continue to expand, you'll have the chance to explore and utilize emerging paid channels such as Reddit and Spotify.Take ownership of performance platforms (e.g., Meta, TikTok, new channels) to plan and execute campaigns across the entire funnel (prospecting, retargeting).Work collaboratively with our creative team to ideate, brief, and analyze advertising creatives.Develop and manage a comprehensive performance testing roadmap (hooks, formats, targeting, landing pages).Continuously monitor and optimize performance to meet CAC/LTV goals on a weekly, monthly, and quarterly basis.Identify and troubleshoot signal issues and attribution gaps (Pixels, AppsFlyer, S2S, SKAN).Enhance measurement frameworks and contribute to incrementality testing.Propose opportunities for new automation strategies and optimizations.

rightangled is seeking a Performance Marketing & SEO Manager based in London. This position centers on developing and carrying out marketing strategies that drive website traffic and boost conversions. Key responsibilities Design and implement performance marketing campaigns that align with business goals. Lead efforts to enhance the company's online presence through targeted SEO initiatives. Oversee all aspects of SEO, from planning to execution, to improve search rankings and visibility. Role focus The role requires a mix of strategic planning and hands-on execution. Success in this position means stronger online visibility and measurable growth in traffic and conversions for rightangled.

Lyst seeks a Performance Marketing Executive to focus on offsite channels. The role centers on expanding the brand’s online presence and engagement through paid advertising that runs outside Lyst’s own platforms. Key responsibilities Plan, manage, and optimize paid campaigns across a variety of offsite advertising channels. Coordinate campaign efforts by working closely with teams from other departments. Analyze campaign metrics and use data insights to adjust and improve strategies. Combine creative ideas with analytical approaches to boost brand visibility and maximize return on investment. Location This position is based in London, England, United Kingdom.

Join Maven Securities Holding Ltd as the Head of Market Data, where you will lead our data strategy and enhance our market intelligence capabilities. This pivotal role involves collaborating with cross-functional teams to drive data-driven decision-making, ensuring the accuracy and timeliness of market data across all platforms.