About the job
Paid Search (SEA) Consultant
Manchester, London - Hybrid
At DEPT®, we are at the forefront of innovation, empowering the world's most ambitious brands to achieve rapid growth. Our diverse team of over 4,000 specialists seamlessly blend technology and marketing to deliver growth solutions across Brand & Media, Experience, Commerce, CRM, and Technology & Data. As a certified B Corp and Climate Neutral since 2021, we proudly partner with industry leaders like Google, Lufthansa, Meta, eBay, and OpenAI.
JOB PURPOSE
This role is situated within our Marketing & Technology service. We leverage data, technology, and creative content to solve business challenges and drive revenue via innovative digital marketing strategies including ad campaigns, augmented reality, and chatbots. Our clientele includes ASOS, Just Eat Takeaway, Twitch, TikTok, and The White Company.
At DEPT®, we take pride in our award-winning creative campaigns and the impactful content we create for a diverse range of well-known brands. Our Media Team, which is integral to the success of these campaigns, comprises both paid and organic media specialists. We are currently seeking a talented SEA Specialist to enhance our team and cater to an exciting new client.
As a critical thinker with strong analytical skills, you possess a blend of curiosity and creativity. Proficient in paid search platforms like Google Ads and Bing Ads, you excel in communicating complex concepts to clients and stakeholders. Your proven record in driving results and optimizing campaigns aligns with our goal of achieving client success in their digital marketing endeavors.
WHAT YOU'LL DO
- Oversee multi-market paid search and shopping campaigns for clients.
- Perform keyword research and analysis to uncover relevant search terms and opportunities for campaign optimization.
- Embrace automation and data utilization in campaigns, incorporating AI to enhance performance.
- Develop and fine-tune paid search campaigns across various platforms, including Google Ads and Bing Ads.
- Monitor campaign performance, analyze data, and provide regular reports to clients, highlighting key metrics and improvement recommendations.
- Stay informed on industry trends and best practices in paid search advertising.
