Associate Director of Paid Social Media

Role Overview Mediabrands is hiring an Associate Director of Paid Social Media in New York, NY. This role leads paid social strategy and campaign execution for a broad client portfolio. The position focuses on optimizing paid social initiatives using data to improve performance and meet client objectives. What You Will Do Oversee the planning, launch, and op…

Noble People is a forward-thinking creative media agency specializing in crafting original and audacious media concepts for some of the most dynamic brands globally.Our approach to media transcends traditional boundaries; we deliver engaging brand ideas that resonate with audiences.Our services encompass communications strategy, media planning and buying, as well as reporting and optimization, all while maintaining a focus on creativity and transparency. We challenge conventional norms, seeking innovative ways to make a significant impact through modern media solutions.The Associate Media Director for Paid Social will play a pivotal strategic role in our B2B initiatives, ensuring we maintain a strong presence across both new and existing accounts. The ideal candidate will have a rich background in the realm of paid social, with extensive experience in account-based marketing (ABM) and the ability to navigate between high-level strategy and technical execution, particularly within B2B frameworks such as LinkedIn Lead Gen. This position will require collaboration across various industries to enhance our B2B market presence.Key Responsibilities:Direct B2B social strategy and execution across relevant platforms, emphasizing LinkedIn, Meta, X, and YouTube.Build and implement ABM-focused paid social programs from inception to performance evaluation.Oversee daily client interactions and expectations, serving as a trusted advisor for B2B social matters.Convert client aspirations into scalable and effective paid social media strategies.Design and manage LinkedIn Lead Gen campaigns, incorporating best practices in creative, audience targeting, form creation, and performance tracking.Collaborate with analytics and activation teams to create effective measurement plans aligned with B2B KPIs, including MQLs, SQLs, pipeline, and ROI.Lead internal training sessions and documentation efforts to disseminate B2B paid social knowledge throughout the agency.Stay updated on emerging tools, platforms, and methodologies in the B2B paid social landscape, introducing innovative strategies to our clients.Mentor and supervise a team of junior paid social planners and buyers.

Role Overview Mediabrands is hiring an Associate Director of Paid Social Media in New York, NY. This position leads the development and execution of paid social strategies for a range of clients. The role involves managing a team and guiding campaigns that build brand awareness and drive engagement across multiple social media platforms.

Join Mediabrands as an Associate Director of Paid Social Marketing, where you will lead innovative social media campaigns across various platforms. Your expertise will drive strategic planning and execution, ensuring optimal performance and engagement for our clients. Collaborate with a dynamic team to elevate brand presence and maximize ROI through cutting-edge social marketing strategies.

Join Red Ventures as the Director of Paid Social Media in vibrant New York City. In this pivotal role, you will spearhead our social media advertising strategies, driving innovation and results across multiple platforms. Collaborate with cross-functional teams to maximize campaign performance and leverage data-driven insights to enhance brand visibility and engagement.Your leadership will guide a talented team, fostering a culture of creativity and excellence. You’ll be responsible for setting goals, measuring success, and ensuring alignment with our overall marketing objectives.

Position Overview The Associate Director of Paid Social is a pivotal strategic leader who provides insightful thought leadership in the realm of social media. This role demands an ability to craft data-driven strategies and guide a team of social media buyers across diverse clients or business lines. You will play a key role in enhancing client relationships through your expertise in paid social, ensuring that clients are well-informed about trends and updates within the social industry. You will oversee the social process across various teams and clients, ensuring that all recommendations and strategies for paid social are seamlessly integrated with other marketing disciplines. Mastery of the paid social landscape and its influence on other channels is essential.

About January Digital January Digital is a leading Marketing Leadership Company dedicated to resolving business challenges through exceptional media strategies, insightful analytics, and expert guidance. Our agency team excels in holistic media planning, execution, and optimization, while our consulting experts provide strategic leadership to foster successful marketing initiatives. Underpinning all our efforts is a robust data foundation that drives actionable insights, ensuring our clients achieve maximum success. Our mission revolves around enhancing the lives of our clients, our team members, and the broader community. We actively pursue this goal through several initiatives, including our WORKS program. Good Works, our philanthropic initiative, aims to create a meaningful impact on local communities through financial support and volunteer activities. Additionally, our Well Works program prioritizes the mental, physical, and spiritual well-being of our employees by offering guaranteed minimum PTO, an annual wellness stipend, comprehensive health care, fully covered counseling services, extended parental leave, and more. January Digital has garnered over 125 accolades, including being named a Best Place to Work by INC four times, awarded by the Dallas Business Journal three times, recognized as one of Ad Age's Best Places to Work 2025, and honored as the 2024 NRF Partner of the Year. We have also received multiple awards for our strategic and tactical excellence, collaborating with innovative brands such as Carhartt and Kendra Scott. Our Team is AI-Enabled At January Digital, we leverage a blend of deep expertise, creative innovation, and AI advancements to drive impactful outcomes. Our team is committed to continuous training, ensuring we and our clients remain ahead of the curve. We welcome candidates who possess demonstrated AI proficiency in developing and refining inputs, utilizing key tools effectively, and applying AI to address real-world business challenges. Critical thinking skills and a commitment to responsible AI usage are equally vital to creating a meaningful impact. About the Role The January Digital team is seeking an Associate Director of Paid Media to join our agency unit. This pivotal role demands a comprehensive understanding of the digital media landscape, with hands-on experience across various channels being essential. You will play a crucial role in shaping the digital media strategies for your clients, aligning them with their overarching business objectives. A key responsibility will be serving as the primary strategic partner for your clients, guiding, planning, and developing current and future media initiatives.

About DarkroomDarkroom is a pioneering growth marketing agency that is revolutionizing brand development for the future. Established in 2017, we aim to disrupt traditional advertising paradigms by introducing a model focused on agility, intelligence, and measurable outcomes.At the heart of Darkroom is our unique AI-driven platform, Shadow, which seamlessly integrates high-level strategic thinking with innovative technology. This powerful combination allows our teams to maximize returns by improving creative processes, operational efficiencies, and revenue generation throughout the customer lifecycle.Our impressive results include generating billions in revenue across various sectors, such as e-commerce, media, and social commerce. Each client engagement enriches our proprietary data infrastructure, creating a dynamic feedback loop that fuels growth, enhances profit margins, and amplifies results across our diverse client base.What began as a boutique design studio has rapidly transformed into one of the fastest-growing private enterprises in America (Inc. 5000) and a leading performance media agency of the 2020s (Varos). Our founders have been honored by Forbes 30 Under 30 for their groundbreaking contributions at the intersection of technology, marketing, and advertising, solidifying Darkroom's status as a key player in media innovation.About the RoleWe are seeking an experienced and visionary Associate Director of Paid Social to join our Paid Media team. This senior leadership position requires a blend of platform expertise, strategic insight, team leadership, and executive-level client management. Rather than a focus on tactical execution, this role necessitates the development of comprehensive paid social strategies, mentorship of a high-performing team, and a commitment to achieving significant revenue results for a portfolio of dynamic brands.The ideal candidate is a recognized authority in Meta direct response advertising, with a proven history of scaling ad accounts to exceed $1 million USD per month. You will demonstrate your capacity to build and guide effective teams while serving as a trusted advisor to senior client stakeholders. You think systemically rather than in isolated campaigns, holding yourself accountable for the business outcomes that truly matter.You will report directly to the Managing Director of the department and play a critical role within the Paid Media practice, overseeing strategy, performance, and growth for key accounts. Close collaboration with Creative, Analytics, Brand, and Client Strategy teams will be essential to drive our collective success.

Key ResponsibilitiesDesign and implement impactful advertising strategies that connect engagement metrics to financial results. As the Associate Director of Media Planning, you will craft and execute comprehensive digital and traditional advertising strategies for a diverse clientele, including prominent nonprofits, political organizations, advocacy groups, and major corporate brands.This position is a perfect fit for individuals who possess a blend of strategic vision, creativity, and analytical prowess. You'll transition effortlessly from delivering compelling client presentations to generating insightful analyses of campaign performance, all while converting client objectives into actionable media plans. If you're fluent in industry terminology such as DSP, CPA, IVT, ROAS, and AVOC, and can effectively communicate these concepts to both clients and colleagues, we want you on our team.Leverage your extensive experience in paid media to inform your strategies while also embracing your passion for innovation and exploration to introduce fresh ideas to our team.

Join Mediabrands as a Paid Social Media Manager, where you'll spearhead innovative strategies to elevate our clients' social media presence. In this pivotal role, you will collaborate with cross-functional teams to create and execute high-impact campaigns across various social platforms. Your expertise will guide our clients in maximizing their advertising investments and achieving measurable results.Key Responsibilities:Develop and implement strategic paid social media plans that align with client objectives.Analyze campaign performance metrics to optimize ongoing initiatives and improve ROI.Stay ahead of industry trends to inform best practices and innovative approaches.

IPG Mediabrands is a global media and marketing company within the Interpublic Group (NYSE: IPG). The organization manages over $47 billion in marketing investments and supports a wide range of clients through agency networks such as UM, Initiative, and Mediahub. Specialty business units like Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab contribute to strategies for brands in sectors including automotive, finance, healthcare, entertainment, and retail. The team includes more than 18,000 professionals working across 130 countries. Further details about IPG Mediabrands and its mission are available at www.ipgmediabrands.com.

About Kinesso Kinesso is a performance marketing agency focused on technology-driven solutions. The company brings together the expertise of Matterkind, Reprise, P3, and Kinesso to deliver results for agency partners and clients. With a global team of over 6,000 employees in more than 60 countries, Kinesso offers services in performance marketing, data, and technology. The agency emphasizes optimization, analytics, AI, and experimentation to drive growth, develop data-driven strategies for social platforms, and support e-commerce expansion. Learn more at www.KINESSO.com. Role Overview: Director of Paid Social Marketing The Director of Paid Social Marketing serves as the main day-to-day contact for assigned client accounts. This position calls for deep expertise in client verticals to manage accounts and create innovative social media strategies that support client goals. The Director leads and develops Paid Social teams, guiding them to deliver high-quality social programs. What You Will Do Act as the primary contact for specific client accounts in paid social marketing. Develop and implement social media strategies tailored to client objectives. Build and lead strong Paid Social teams. Encourage creative thinking and collaboration across disciplines. Explore modernization strategies and stay current with industry trends. Ensure the delivery of effective, results-driven social programs. What Kinesso Looks For Proven ability to manage client accounts and develop social media strategies. Experience leading and inspiring teams in paid social marketing. Strong understanding of industry trends and modernization in social media. Collaborative mindset and creative approach to problem-solving.

Equinox is seeking a dynamic and results-oriented Paid Social Media Manager to join our innovative marketing team in New York. In this pivotal role, you will strategize, implement, and oversee paid social media campaigns that drive brand awareness and engagement across various platforms. You will collaborate with cross-functional teams to develop creative content, analyze campaign performance, and optimize strategies for maximum ROI.The ideal candidate will possess a deep understanding of social media advertising, a passion for fitness and wellness, and a strong analytical mindset. If you thrive in a fast-paced environment and have a track record of driving successful social media campaigns, we want to hear from you!

Role overview Orchestra seeks an Associate Director of Social Media based in New York, N.Y. This position leads the company’s social media strategy, guiding campaigns that build brand presence and foster audience connections. Responsibilities Design and run social media campaigns that align with Orchestra’s marketing objectives Coordinate with teams across the organization to ensure consistent messaging and content Review performance metrics to refine strategy and share results Manage content scheduling and publishing across several platforms Encourage community engagement and handle audience interactions Requirements Creative approach combined with strategic planning skills Background in managing social media for a brand or organization Comfort working with data to adjust tactics as needed Ability to collaborate effectively with others This role plays a key part in shaping Orchestra’s digital presence and supporting larger marketing goals.

Role Overview Mediabrands is hiring a Paid Social Media Manager in New York, NY. This role focuses on shaping and executing paid social strategies for clients, with a strong emphasis on measurable results and campaign effectiveness. What You Will Do Lead the planning and execution of paid social campaigns across major platforms Work with cross-functional teams to create strategies that match client goals Monitor campaign performance and analyze key metrics Use insights from data to adjust tactics and improve outcomes What We Look For Experience managing paid social media campaigns Ability to interpret performance data and apply findings Strong collaboration skills with internal and client teams Focus on delivering engagement and return on investment

WHO WE ARECrossmedia is the world's leading independent media agency, dedicated to conducting media and business with integrity, guided by the principles of TRUST, REASON, and the pursuit of HAPPINESS. Established in New York in 2000, we are one of the largest minority-owned full-service media planning and buying agencies in the United States. With over 500 talented individuals across the globe, we have ambitious plans for sustainable growth.We concentrate on what media agencies should excel at: forging innovative connections between brands and audiences, irrespective of the channel or budget, all while maintaining transparency and objectivity. Our values-driven approach has earned us the trust of our clients, and we prioritize their needs by applying logical solutions to their most pressing business challenges. We deeply value the happiness and well-being of our team, which is why we offer various initiatives, clubs, and cultural events that have consistently earned us recognition as one of Ad Age’s Best Places to Work for seven consecutive years.Our offices are located in New York and Philadelphia, with employees dispersed across 25+ states, as well as international locations in London, Toronto, and Germany. Our distinguished client roster includes U.S. Bank, Invesco, Newell Brands, NASCAR, Planet Fitness, American Cancer Society, Ricola, Herschend Family Entertainment, Edible Arrangement, and many more.YOUR ROLEWe are on the lookout for a Buyer in Paid Social Media to join our One Marketplace team. This temporary full-time position will extend through June, with potential for further extension. You will manage the tactical planning, execution, and reporting of paid social media campaigns while utilizing your extensive knowledge of the media landscape to propose new platforms, activations, and vendor collaborations.An ideal candidate is organized, resourceful, and energetic, capable of handling multiple projects in a dynamic environment and taking ownership of significant client deliverables under the supervision of Supervisors and Directors.

Join mergeworld as the Associate Director of Paid Social Marketing, where you will leverage your expertise to drive innovative social media strategies and campaigns. In this critical role, you will lead a talented team, oversee budget allocation, and ensure that we achieve our marketing goals through effective social media channels.

Mediabrands is seeking a dynamic Paid Social Media Manager to lead our social media advertising initiatives. In this role, you will be responsible for developing, implementing, and managing paid social media strategies that align with our client's business goals. You will collaborate with cross-functional teams to create engaging content, optimize ad performance, and analyze campaign metrics to ensure maximum ROI.

Join Town Hall, a dynamic and rapidly expanding digital media agency dedicated to supporting higher education and mission-driven brands, as a Media Planner specializing in Paid Social. In this role, you will be the strategic mastermind behind paid social campaigns for a diverse portfolio of clients.If you possess a balanced blend of strategic thinking, analytical prowess, and exceptional communication skills, you'll excel in this position. Your ability to link paid social performance across various stages—awareness, consideration, and conversion—to tangible business outcomes will empower you to present insights confidently to senior-level marketers.Our office is situated in the vibrant heart of Midtown Manhattan, where we embrace a collaborative in-office work culture four days a week (Monday through Thursday).

About the Role: As a Paid Social Media Manager at agencywithin, you will spearhead the strategic direction, execution, and optimization of paid social campaigns across leading platforms. Collaborating closely with cross-functional strategists and global colleagues, you will manage the entire performance lifecycle of social channels, mentor a small team, and serve as a trusted advisor to clients, transforming their business objectives into impactful paid social strategies that yield measurable outcomes. Your expertise in hands-on platform management, combined with your leadership and client communication skills, will be pivotal in driving the success and growth of both campaigns and your team. Key Responsibilities Include: Lead and mentor a team of one to two paid social buyers or strategists. Oversee the planning, execution, and optimization of paid social campaigns on platforms such as Meta (Facebook/Instagram), TikTok, LinkedIn, Snapchat, and other emerging social channels. Dive deeply into each paid social platform to understand daily performance drivers, creative effectiveness, audience signals, and algorithm changes. Build and maintain robust client relationships, ensuring that paid social strategies align with client objectives and consistently deliver results. Collaborate with internal teams (creative, strategy, analytics) and external partners to develop and implement innovative, social-first media strategies. Work with global team members, including those in North America, to align on paid social strategy, testing frameworks, and best practices across regions. Analyze campaign performance and attribution data to identify actionable insights and optimization opportunities. Continuously enhance and streamline paid social processes, documentation, and workflows to improve team efficiency and performance. Stay informed about the latest trends in paid social, platform updates, ad formats, creative best practices, and privacy regulations impacting performance.