CRM Marketing Specialist

Help ons de klantreis te optimaliseren van eerste klik tot loyale gebruiker.Bij Toelevering Online bouwen we aan het grootste kozijnplatform in Europa, en jouw rol als CRM Marketing Specialist is cruciaal om gebruikers aan ons platform te binden.In deze functie ben je volledig verantwoordelijk voor het CRM-gedeelte van ons marketingteam. Dit is geen uitvoere…

Are you passionate about developing robust customer relationships and enhancing customer value? As an experienced CRM Marketing Specialist at Toelevering Online, you can truly make a difference.Who Are We?Toelevering Online is rapidly expanding, aiming to provide tailored windows, doors, and sliding doors to as many customers as possible. While traditional delivery timelines for custom windows can take two to three months, we deliver them within five working days and continually strive to expedite this process. How do we achieve this? By optimizing the online ordering process, enhancing factory efficiency, innovating our systems, and genuinely listening to our customers. This approach not only reduces costs and improves service but also enhances job satisfaction, allowing everyone to excel at what they do. Our ambitious company aims to grow vigorously every year to ultimately become the market leader in Europe! Currently, Toelevering Online employs over 65 enthusiastic individuals, fostering a positive atmosphere where work is enjoyable. Our company culture is personal, driven, and open, focusing on growing together with joy.Your Responsibilities:As a CRM Marketing Specialist, you will play a pivotal role in activating, retaining, and re-engaging our users. Your campaigns will drive growth in platform usage, enhance customer lifetime value, and strengthen our community of professionals who recognize that building is easier and more enjoyable with Toelevering Online.Your primary goal? Guide customers successfully through the initial phases of their journey: from the first purchase to a smooth introduction, culminating in compelling repeat purchases. You will translate customer data into impactful campaigns, develop scalable workflows, and ensure every customer feels valued.Develop and implement a CRM strategy that supports users throughout their lifecycle, from onboarding to reactivation.Segment users based on behavior and lifecycle phase.Create and manage targeted, data-driven campaigns via email, push notifications, and in-platform messages.Collaborate directly with customer success, sales, and IT to optimize the customer journey.

Toelevering Online is building the largest window frame platform in Europe. As a CRM Marketing Specialist, you will ensure user retention and engagement.In this role, you will take full ownership of CRM strategies within our marketing team. You will develop and implement the CRM strategy from the ground up, design customer flows, and continuously optimize based on data insights. Your goal is to craft the entire customer journey, from the first click to becoming a loyal user.Your Mission:Empower professionals to not only purchase through Toelevering Online but also to actively engage with the platform, value it, and integrate it into their daily work routines.Key Responsibilities:Build our CRM Strategy from A to Z:Develop and implement a lifecycle strategy encompassing onboarding, loyalty, and reactivation.Determine segmentation based on behavior, purchase frequency, and customer lifecycle.Translate business objectives into concrete CRM goals and KPIs.Optimize the Customer Journey for Repeat Purchases:Guide customers from their first purchase to effective onboarding.Increase engagement, platform usage, and customer lifetime value.Create Scalable, Data-Driven Campaigns:Design intelligent email flows, push notifications, and on-platform messaging.Continuously test, analyze, and optimize campaign performance.Establish automation processes that grow with our ambitions.Ensure every user feels personally addressed and relevant.Connect Data, Marketing, and Operations:Collaborate closely with customer success, sales, and IT teams.Translate customer feedback and behavioral data into communication and journey improvements.About Us:At Toelevering Online, progress is central to everything we do – for our customers, partners, and employees. As an advanced window frame platform, we simplify construction life by merging technology with craftsmanship. We are rapidly expanding our international presence and can only achieve this with the best talent on board. Winning together is our mantra; we leverage each other's strengths and celebrate our successes as a team.

Jij bent de sleutel tot het behoud van onze klanten.Bij Toelevering Online zetten we alles in het teken van klanttevredenheid. Met een stevige basis zijn we nu klaar voor slimme groei en het maximaliseren van klantwaarde. Hier kom jij in beeld.Als Retentie Marketeer ben jij verantwoordelijk voor het creëren van klantloyaliteit en herhaalaankopen. Je begrijpt klantgedrag, analyseert data en ontwerpt effectieve klantreizen – van de eerste bestelling tot een trouwe fan. Jouw verantwoordelijkheden· Je neemt de retentie in handen en maakt het jouw expertise.· Je ontwikkelt en optimaliseert klantreizen (onboarding, herhaalaankopen, heractivatie).· Je initieert CRM-, e-mail- en lifecyclecampagnes die relevant en persoonlijk zijn.· Je analyseert klantdata om inzicht te krijgen in waar klanten afhaken en waarom.· Je voert continu A/B-testen uit, meet resultaten en past strategieën aan.· Je reduceert churn en verhoogt herhaalaankopen en klantwaarde. Je werkt nauw samen met de afdelingen marketing, sales, operations en customer care om de klantbeleving te optimaliseren. Jouw inzet heeft als doel om klanten langer, vaker en met meer plezier bij ons terug te laten komen.Als Retentie Marketeer ben jij iemand die:· Data gedreven beslissingen neemt.· Denkt in klantreizen, niet in isolatie campagnes.· Verantwoordelijkheid neemt en kansen proactief aanpakt.· Gedreven is om te blijven leren, testen en optimaliseren.· Energie haalt uit het maken van impact op klantniveau. Over Toelevering OnlineBij Toelevering Online staat vooruitgang centraal – voor klanten, partners en onze medewerkers. Als innovatief kozijnplatform vereenvoudigen we het leven in de bouw door technologie en vakmanschap te combineren. Onze snelle groei en internationale ambities kunnen we alleen realiseren met de beste mensen. Wij zijn op zoek naar winnaars.Samen maken we elke dag het verschil. We zijn ambitieus, benutten elkaars talenten en vieren onze successen. Voor ons draait winnen niet alleen om het beste resultaat, maar ook om de reis ernaartoe.

Toelevering Online is the market leader in online window sales and is experiencing rapid growth. We continuously enhance our platform, make substantial investments in marketing, and collaborate with an external agency to optimize our performance channels.With a solid foundation in place, our ambition is clear: to further expand and dominate the online market.We are looking for you—a driven individual who will ensure our online marketing not only runs but also consistently improves in performance.ResponsibilitiesAs a Digital Marketing Specialist, you will be responsible for the performance of our key online channels, focusing primarily on PPC and SEO. You will work closely with our external agency to ensure alignment between strategy and execution.You will oversee our online performance:Collaborate with the agency to manage campaigns (Google Ads, social media, and SEO).Monitor quality and ensure effective budget allocation.Ensure that channels reinforce one another and contribute to growth.You will drive results:Analyze performance and identify areas for improvement.Implement actions and ensure optimizations are carried out.Help determine where we should focus our efforts.You will be the liaison between the agency and the business:Translate commercial objectives into clear directives for the agency.Ensure marketing aligns with organizational priorities.Maintain oversight and prioritize effectively.You will actively contribute to growth strategies:Identify opportunities across channels and propose initiatives.

Are you a Performance Marketing Specialist ready to drive growth and understand e-commerce inside out? Do you know how to create impactful strategies in the B2B sector? If you have a knack for leveraging sharp analyses to identify significant opportunities and maximize every marketing channel, we want to hear from you! Who are we?Toelevering Online is rapidly expanding, aiming to provide custom windows, doors, and sliding doors to as many clients as possible. While traditional processes typically take two to three months for custom window delivery, we strive to deliver within just five working days. Our secret? We optimize the online ordering process, enhance factory efficiency, implement smarter systems, and genuinely listen to our customers. This results in lower costs, improved service, and greater job satisfaction, allowing everyone to excel in their roles! With over 65 enthusiastic team members, our company is driven by ambition and is committed to becoming the market leader in Europe. We pride ourselves on having a positive work atmosphere and a culture that emphasizes personal connections, dedication, and collective growth. What will you do?As a Performance Marketing Specialist at Toelevering Online, you will play a pivotal role in the growth of our platform. You will focus on results, uncover new opportunities, and ensure every marketing euro provides a return. Collaborating closely with agencies and colleagues, you will have the freedom to make a significant impact.Your key responsibilities include:Leading performance and growth initiatives while optimizing campaigns for maximum results.Acquiring new customers through intelligent, data-driven strategies.Building, managing, and enhancing performance campaigns across all relevant channels.Daily analysis of data to translate insights into actionable strategies.Managing the marketing budget to ensure effective allocation.Collaborating with agencies and internal teams for continuous improvement.Actively contributing to our ambition of becoming the leading e-commerce window platform in Europe.

Are you a dynamic Performance Marketing Specialist who excels at driving growth, possesses a deep understanding of e-commerce, and knows how to create impactful strategies in the B2B space? You are adept at leveraging sharp analyses to identify substantial opportunities, ensuring each marketing channel delivers optimal results.Accelerate Growth with Smart Campaigns and Maximum ImpactWe are experiencing rapid growth and have clear ambitions: to further digitalize the construction sector, enhance our platform's intelligence, and solidify our market leadership position in the Netherlands. To drive this growth, we are in search of a Performance Marketing Specialist who can elevate our paid channels to new heights.Your Role in BriefAs a Performance Marketing Specialist, you will be accountable for the daily performance, optimization, and scaling of our paid channels in the Dutch market. Your mission is to ensure that campaigns not only run but consistently perform at higher levels. Together with our performance agency, we will define the strategy, and you will be the one to translate this strategy into execution and measurable outcomes.You will collaborate closely with the E-commerce manager, the agency, and internal stakeholders. Your responsibilities include analyzing, testing, optimizing, and scaling campaigns. You will focus on results, uncover new opportunities, and ensure that every marketing euro delivers a return.What You Will DoManage, optimize, and set up paid campaigns across Google Ads, YouTube, Meta, and Microsoft.Oversee and improve product feeds for maximum visibility and conversion.Continuously enhance ROAS, CPA, conversion rates, and revenue within the Dutch market.Translate strategic input into concrete campaigns, advertisements, and optimizations.Conduct A/B testing on ads, target audiences, bidding strategies, and landing pages.Analyze performance data and translate findings into actionable strategies.Identify and leverage growth opportunities within existing and new channels.Optimize campaign structures, budget allocations, and feed quality.Collaborate intensively with our performance agency and internal teams to maximize outcomes.About UsAt Toelevering Online, we are dedicated to progress – for our customers, partners, and our team. Join us in transforming the construction sector through innovative digital solutions.

Jij bent de sleutel tot klantbehoud en loyaliteit.Bij Toelevering Online staat klanttevredenheid centraal. We hebben een stevige basis, en nu is het tijd om strategisch te groeien en meer waarde uit onze klanten te halen. Jij speelt hierin een cruciale rol.Als Retentie Marketeer ben jij verantwoordelijk voor het creëren van een klantreis die ervoor zorgt dat klanten niet alleen één keer kopen, maar keer op keer terugkomen. Je begrijpt klantgedrag, analyseert data en ontwikkelt effectieve journeys van de eerste bestelling tot aan een loyale klant.Over onsToelevering Online groeit snel en streeft ernaar zoveel mogelijk klanten te voorzien van op maat gemaakte kozijnen, deuren en schuifpuien. Waar traditionele processen een levertijd van twee tot drie maanden vereisen, leveren wij al binnen vijf werkdagen. Dit bereiken we door ons online bestelproces te optimaliseren, de efficiëntie van onze fabrieken te verhogen, systemen slimmer te maken en écht naar onze klanten te luisteren. Hierdoor verlagen we kosten, verbeteren we de service en vergroten we het werkplezier, zodat iedereen zich kan richten op waar hij of zij goed in is! Ons team van meer dan 65 enthousiaste medewerkers heeft de ambitie om elk jaar sterk te blijven groeien en uiteindelijk marktleider in Europa te worden. Bij Toelevering Online heerst een positieve sfeer waarin we plezier hebben in ons werk en de bedrijfscultuur is persoonlijk, gedreven en open, gericht op samen groeien.Jouw verantwoordelijkhedenJe neemt het initiatief in klantretentie en maakt dit tot jouw verantwoordelijkheid.Je bouwt en optimaliseert customer journeys (onboarding, herhaalaankoop, heractivatie).Je ontwikkelt CRM-, e-mail- en lifecycle-campagnes die zowel relevant als persoonlijk zijn.Je analyseert klantdata om te begrijpen waar en waarom klanten afhaken.Je voert continu tests uit (A/B), meet de resultaten en past aan waar nodig.Je verlaagt het churnpercentage en verhoogt herhaalaankopen en klantwaarde.Je werkt dagelijks samen met marketing, sales, operations en customer care om de klantbeleving te verbeteren.Alles wat je doet heeft één doel: klanten langer, vaker en met meer plezier laten terugkomen.Als Retentie Marketeer ben jij iemand die:Data inzet om betere beslissingen te nemen.Denkt in klantreizen in plaats van losse campagnes.Verantwoordelijkheid neemt en kansen proactief oppakt.Graag blijft leren, testen en optimaliseren.Energie haalt uit het maken van impact op klantniveau.

Toelevering Online welcomes a Product Marketing Intern to join the team in Nijverdal, Overijssel. This internship places you inside a growing e-commerce company focused on the construction sector. Interns at Toelevering Online play a part in shaping how thousands of customers experience the platform and its products each day. Role overview Coordinate product launches, from content creation to final presentation. Write and refine product descriptions for the online store. Improve product visuals by selecting and enhancing photos and videos. Analyze product performance and track campaign outcomes. Share ideas to help increase product conversion rates. Learning opportunities Develop skills in positioning products for commercial success. Apply data and insights to support ongoing improvements. Create content that aligns with sales objectives. Collaborate closely with an entrepreneurial team. About Toelevering Online Toelevering Online blends technology and craftsmanship to make work easier for construction professionals. The team values progress, both for customers and for colleagues. As the company expands toward international markets, it depends on talented people to support this growth. Ambition and individual strengths are recognized, and achievements are celebrated together. Success here is seen as a journey that involves responsibility, courage, learning from mistakes, and supporting each other's development.

Accelerate growth with strategic campaigns for maximum impactAt Toelevering Online, we're experiencing rapid growth year-on-year, fueled by our clear ambitions: to further digitize the construction industry, enhance our platform's intelligence, and solidify our market leadership position in the Netherlands. To expedite this growth, we are searching for a Digital Advertising Specialist who can elevate our paid channels to new heights.Who are we?Toelevering Online is on a dynamic growth trajectory, aiming to provide as many customers as possible with customized windows, doors, and sliding doors. In traditional processes, the delivery time for a custom window can take two to three months; however, we deliver windows within five working days and continuously strive to improve this timeline. How do we achieve this? By optimizing the online ordering process, enhancing factory efficiency, utilizing smarter systems, and genuinely listening to our customers. This approach reduces costs, improves service, and increases job satisfaction, allowing everyone to excel in what they do best! Our company is filled with ambition, and we aim to continue our vigorous growth each year to ultimately become a market leader in Europe. Currently, Toelevering Online employs over 65 enthusiastic staff members. We foster a positive atmosphere and find joy in our work, with a company culture that is personal, driven, and open, focused on growing together with enjoyment.Your role in briefAs a Digital Advertising Specialist, you will be responsible for the daily performance, optimization, and scaling of our paid channels in the Dutch market. You will ensure that campaigns not only run but consistently perform better. Strategy will be determined in collaboration with our performance agency, and you will translate this into execution and measurable results.You will work closely with the E-commerce Manager, the agency, and internal stakeholders but will have ownership over the execution. Your responsibilities include analyzing, testing, optimizing, and scaling campaigns with the goal of maximizing the impact of every marketing budget.What will you do?Set up, manage, and optimize paid campaigns on Google Ads, YouTube, Meta, and MicrosoftActively manage and optimize product feeds for maximum visibility and conversionContinuously improve ROAS, CPA, conversion rates, and revenue within the Dutch marketTranslate strategic input into concrete campaigns, ads, and optimizationsA/B test ads, target audiences, bidding strategies, and landing pages

Toelevering Online continues to expand in the renovation market, recognized for quick delivery and a streamlined ordering process. Customers, however, look for more than speed: they want reliable deliveries, fast quotes, and solutions tailored to each unique project. Internship focus This commercial graduation internship is designed to uncover what customers truly need for different types of window frame projects. The central challenge is to help Toelevering Online become more relevant to its customers and increase its share of wallet. Main question How can Toelevering Online better align its offerings with job-specific customer needs to support continued growth? Key tasks Map out the various types of window frame projects, such as dormers, urban and rural settings, and garden houses. Identify the actual needs of customers for each project type. Analyze where current opportunities are being missed. Develop practical recommendations to help Toelevering Online become the preferred partner for a wider range of projects.