B2B Content Marketing Lead

Join Our Dynamic TeamThe Content & Narrative team at OpenAI plays a pivotal role in articulating the value and societal impact of artificial intelligence. We specialize in transforming intricate products, research findings, and user behaviors into engaging narratives that foster understanding, encourage adoption, and build trust. Our collaboration spans prod…

Overview: Join Listen Labs as our Founding Content Marketing Lead. In this pivotal role, you will collaborate closely with our Head of Marketing to drive the growth of Listen from $XXM to over $100M ARR. We are seeking a dynamic individual who thrives in both the creative and strategic realms of content marketing—conducting customer interviews, crafting compelling scripts, producing insightful research papers, and occasionally presenting on camera. Be prepared to innovate rapidly, conduct tight experiments, scale successful initiatives, and advance your career!We require a minimum of 3+ years of experience in B2B SaaS content marketing, product marketing, editorial, or brand storytelling. A strong comfort level with video production, social-first content creation, and customer storytelling is essential. Previous experience as a social media creator is a valued plus.

Join wispr-flow as a B2B Marketing Lead, where your expertise will drive our strategic marketing initiatives. In this pivotal role, you will develop and implement innovative marketing strategies that resonate with our B2B clients. Collaborate with cross-functional teams to enhance brand awareness, generate leads, and achieve business growth.

About Bland AIBland AI is a dynamic Series B startup, backed by prominent investors including Emergence Capital, Y Combinator, and the visionary founders of PayPal and Twilio. Our mission is to revolutionize communication through advanced AI voice agents that manage real phone calls for some of the world's largest enterprises. Our cutting-edge software is integrated into essential workflows at industry leaders such as Samsara, Gallup, TripAdvisor, Snapchat, and Signant Health.About the RoleWe are in search of an innovative and AI-enthusiastic Content Marketing Lead to spearhead the development and implementation of a strategic content marketing plan aimed at elevating our brand awareness and product adoption. This role will involve creating impactful, multi-format content that resonates with our target buyer personas and developer community. The perfect candidate will be a resourceful and analytical marketer, attuned to the latest trends in the AI landscape, with a refined sense of taste that will enhance our brand's presence in the market.Your ResponsibilitiesDevise and implement a comprehensive content marketing strategy to boost brand visibility and product uptake.Produce engaging and informative content to be shared across numerous channels targeting our key audiences, including blog articles, social media posts, and detailed technical guides.Oversee email marketing campaigns, including lifecycle emails, product updates, and customer communication.Lead our video content strategy, creating high-quality video assets such as customer testimonials, technical demonstrations, product showcases, and promotional materials.Leverage AI tools to amplify your productivity while maintaining a personal touch and warmth in all communications.Essential QualitiesSelf-Starter: Capable of setting goals, designing a strategic plan, and executing it with minimal supervision.Creative and Quick Learner: Able to identify opportunities and swiftly acquire new skills.Resourceful: Overcome obstacles through improvisation and continuous learning.Mission-Driven: Passionate about enhancing customer experiences using AI technology.Detail-Oriented and Organized: Consistently on track and deliver on promises.Desirable SkillsExperience in content marketing within the AI or tech industry.Proficiency in analytics tools to measure content performance and optimize strategies.Familiarity with SEO best practices to enhance content visibility.

Join Rockstar, a pioneering AI firm that has created the first agentic AI platform tailored for enterprise accounting. Our innovative solution is designed to facilitate SOX-compliant, real-time closing processes. With founders who have extensive backgrounds in finance and technology, our team combines deep industry knowledge with cutting-edge technology. We are proud to have secured $41 million in seed and Series A funding from leading investors and finance veterans from top tech companies.The RoleWe are in search of a dynamic Content Marketing Manager who will take charge of our content operations, building a robust content engine from the ground up. This hands-on, builder-operator role requires a candidate who can strategize, write compelling content, establish effective systems, and measure results. We seek an individual with a unique blend of editorial insight, SEO expertise, AI-driven execution, and strong operational instincts.The ideal candidate will engage an audience of controllers and senior accounting leaders within mid-market and enterprise companies. Understanding their time constraints and the critical nature of their work, your content strategy must resonate with their needs.Your Key ResponsibilitiesManage the content engine across various formats and channels: including long-form blog posts, thought leadership articles, ebooks, whitepapers, SEO guides, landing pages, and newsletters.Develop and implement a comprehensive SEO strategy that covers site architecture, crawlability, schema, internal linking, keyword research, long-tail rankings, backlink acquisition, and LLM-friendly formatting.Continuously monitor and enhance the company’s presence on AI answer engines such as ChatGPT, Claude, and Google AI Overviews.Write clearly and authoritatively about complex topics and workflows tailored for a senior enterprise audience.Create a systematic content production process featuring strong briefs, editorial workflows, repurposing strategies, and distribution methods.Oversee the company newsletter, including strategy, writing, frequency, and growth initiatives.Experiment with new content formats and channels, including video and interactive tools, focusing on rapid experimentation.Collaborate closely with demand generation and product marketing to ensure content aligns with pipeline development across campaigns.About You3–5 years of experience in content marketing within the B2B SaaS sector.Proven track record of SEO leadership and driving organic growth.Exceptional writing skills with a keen editorial eye and clarity of thought.Capable of defining strategy and executing plans independently.Thorough understanding of SEO fundamentals, encompassing technical, on-page, and off-page aspects.Familiarity with the workings of AI answer engines and how they surface and cite content.Proficient in leveraging AI tools like Claude and ChatGPT in your workflow.Adept at building systems and utilizing AI as a force multiplier in your tasks.

The Company You’ll JoinCarta is at the forefront of transforming the landscape of venture capital, private equity, and private credit. Our platform connects founders, investors, and limited partners through innovative software tailored for the unique needs of the industry. With over 65,000 companies across more than 160 countries relying on us, Carta provides foundational tools for building, investing, and scaling with confidence.Our Fund Administration platform supports over 9,000 funds and Special Purpose Vehicles (SPVs), managing nearly $185 billion in assets. Recognized by industry leaders like Fortune, Forbes, Fast Company, and Great Places to Work, Carta is pioneering the future of private market infrastructure.We are committed to creating a comprehensive ERP platform designed specifically for private markets, addressing the limitations of traditional ERP solutions. Our innovative software redefines the Office of the Fund CFO, positioning private markets to operate seamlessly like public markets.For more insights into our office culture and values, visit our Carta careers page.The Challenges You’ll TackleAs the Head of GTM Content at Carta, you will lead a dynamic team of editors, content strategists, and writers to craft exceptional B2B content. You will ensure the delivery of timely, accurate, and impactful content that resonates within the evolving private markets ecosystem, which includes private equity firms, venture capitalists, private credit firms, and the limited partners supporting them. You will define the vision, voice, and strategy for our expanding content function and integrate it more effectively into Carta’s marketing initiatives.Reporting directly to the Vice President of Communications, you will oversee the development and execution of audience-focused content that aligns with critical business objectives, guiding prospects through the marketing funnel—from SEO-driven educational content to engaging mid-funnel assets that generate demand, and finally to sales enablement and client success stories that convert leads into customers.Furthermore, you will spearhead innovative content formats and strategies that push beyond conventional boundaries, positioning Carta for sustained success in the future.

At Highlight, we are pioneering a shared intelligence layer designed for the modern workforce. Our platform seamlessly integrates context across every individual and tool within your team, effectively eliminating information silos. As your organization evolves, Highlight proactively organizes knowledge and automates workflows with reliability.The OpportunityWe are seeking a visionary Brand and Content Lead to join our founding team and shape the way Highlight communicates with the world. In this role, you will take ownership of our brand voice, narrative, and overall storytelling approach, turning it into a dynamic content strategy that resonates across social media, email, web platforms, and partnerships with creators. Collaborating closely with our founders, you will craft compelling narratives that build trust with the next generation of knowledge workers, creating a steady stream of engaging content.As a hands-on storyteller, you will transform raw product concepts and fragmented founder insights into impactful narratives that convey value effectively. You possess a refined aesthetic, an intuition for what resonates with audiences, and the ability to create high-quality content independently.Please note: This position requires five days a week of on-site work in our San Francisco office.Key ResponsibilitiesEstablish and define Highlight's brand voice, positioning, and narrative across all customer interactions.Develop captivating narratives and campaigns for product launches and significant company milestones.Lead and execute content strategies across various platforms, including social media, short-form video, blogs, newsletters, product updates, and landing pages.Enhance our LinkedIn presence, including company and executive amplification, by publishing insightful posts and perspectives that establish credibility with our audience.Initiate and foster creator-led growth from the ground up, managing relationships with influencers to amplify our narrative.Develop and sustain a consistent content schedule that enhances audience engagement, establishing a playbook and creative team to execute effectively.Collaborate across departments to maintain brand consistency in all external communications.Candidate ProfileWe seek a proactive individual passionate about building the intelligent operating system of the future. At Highlight, we value extreme ownership, accountability, and initiative. The ideal candidate is a hands-on storyteller with exquisite taste, adept at ensuring their narratives gain visibility, and has firsthand experience working with successful brands.

Join Pylon Labs in shaping the future of B2B Support!Pylon is trusted by leading customer support and success teams from innovative companies such as Hightouch, Merge, and Sardine. Our all-in-one support platform harnesses the power of conversational data, enhanced with intelligence, enabling our clients to streamline their operations in real-time.Recently backed by YCombinator, General Catalyst, Bain, and a16z, we have secured our Series B funding and currently empower over 1000 B2B companies in their customer support and success initiatives.This position is strictly on-site in our vibrant San Francisco office; we do not offer remote or hybrid work options.

About the RoleJoin our dynamic Brand, Creative, and Content team at Hinge Health as the Lead Content Strategist. In this pivotal role, you will spearhead the creative strategy for our Lifecycle Marketing, Targeted Enrollment, and Ecosystem Partner pods—key drivers of our member acquisition efforts. Your expertise will be instrumental in crafting a compelling narrative strategy to enhance enrollment, leveraging AI to boost creative output, and transforming high-volume communication channels into personalized, impactful member experiences.Reporting to the Creative Director of Growth, you will collaborate closely with cross-functional partners in Growth Marketing. This role is vital for scaling our enrollment while upholding the empathy and quality of care that define our brand.Key ResponsibilitiesLead Strategic Growth: Develop and implement a content strategy targeting key audiences, creating high-converting messaging frameworks for email, direct mail, and partner channels.Innovate with AI: Advocate for the integration of AI tools to enhance creative velocity and scale asset production while maintaining high standards of quality, allowing us to reach millions of eligible members with tailored messages.Enhance Lifecycle Communications: Design and refine the comprehensive member narrative throughout their journey, ensuring that storytelling remains consistent, empathetic, and persuasive from the initial contact to enrollment.Facilitate Cross-Functional Collaboration: Work closely with Growth Marketing to translate complex data insights into engaging, human-centric creative concepts that drive measurable business outcomes.Required Qualifications8+ years of experience in content strategy, copywriting, or a related field.Demonstrated experience in B2B2C, growth marketing, or lifecycle marketing settings.Proficiency in utilizing AI tools for content generation or creative processes.Bachelor’s degree or equivalent professional experience.Preferred QualificationsProven success in driving business outcomes such as conversion, enrollment, and engagement through content initiatives.Experience with high-volume experimentation and A/B testing in email and direct mail environments.Strong understanding of ecosystem or partner marketing strategies.

Reports to: Head of MarketingLocation: San Francisco or New York (Onsite 5 days a week)At Campfire, we are revolutionizing enterprise finance with an innovative accounting platform that marries the robust capabilities of NetSuite with the user-friendly experience of QuickBooks. Our state-of-the-art general ledger provides seamless automation for revenue reporting, prepayments, and multi-entity consolidation. With our cutting-edge AI feature, Ember AI, finance teams can effortlessly manage flux analysis, monthly reporting, and much more.Join our dynamic, fast-paced team, where creativity thrives and impactful work is not just encouraged, but celebrated. We provide ample opportunities for experimentation, professional growth, and the chance to significantly influence how businesses interpret and handle their financial data.About the RoleWe are on the lookout for a talented Product Marketing Manager (PMM) to spearhead and expand our content strategy focused on product education. Your mission will be to narrate the story of our product in innovative and engaging formats that educate potential buyers, reduce sales cycles, and strengthen our market presence. This role is perfect for a creative thinker who goes beyond conventional B2B content.What You'll DoLead our content strategy and calendar:Produce 4-5 high-quality content pieces monthly across various formatsDevelop a comprehensive library of assets to shorten the average sales cycleCraft captivating content in diverse formats:Create product education materials and announcements that simplify complex functionalities and enhance user adoptionDevelop customer stories and case studies that establish credibility and showcase real achievementsProduce in-depth how-to guides, webinars, video tutorials, and interactive templates that clarify our value propositionDesign strategic assets including ebooks, white papers, comparison guides, and frameworks to facilitate the sales processExecute strategic messaging initiatives:Generate 3-6 strategic content pieces, frameworks, or lead magnets quarterly to reinforce our three core market perceptionsCreate vertical-specific messaging as we scale (SaaS/AI, Healthcare, Fintech; Mid-Market, Enterprise)Work closely with the Senior PMM to develop sales enablement materials that accelerate deal closures

Position OverviewAt Bobyard, we are looking for a dynamic Growth Marketing Lead who will be instrumental in developing, managing, and scaling our revenue generation programs. This role demands a blend of strategic thinking and precise execution, encompassing event planning, content creation, lifecycle marketing, partnerships, and performance analytics.As a hands-on leader, you will drive initiatives that enhance demand generation and customer engagement across various channels. Your expertise in storytelling combined with operational excellence will help us achieve significant growth and strengthen our brand across the industries we serve.Key ResponsibilitiesOversee the marketing engine, ensuring seamless integration of campaigns, events, and content to drive pipeline and revenue.Craft compelling content and narratives, including case studies, newsletters, website copy, and sales materials that resonate with Bobyard’s audience.Enhance website and brand visibility by maintaining up-to-date content and consistent messaging across all platforms.Launch and execute targeted campaigns across email, content, and partner marketing to captivate prospects and nurture existing customers.Foster collaboration across teams, including Sales and Product Engineering, to gather insights and produce impactful content.Manage and optimize partnerships, supporting initiatives that broaden our reach and enhance pipeline opportunities.Monitor budgets and campaign performance metrics, making data-driven decisions to maximize ROI and engagement.Develop insightful reports and analyses of campaign effectiveness to drive continuous improvement in conversion rates.Conduct experiments and optimizations to refine messaging, content, and marketing programs for better outcomes.Qualifications4–6 years of experience in B2B marketing, preferably in SaaS, industrial, or related sectors.Demonstrated success in managing events, content, and executing cross-functional marketing strategies.Proficient with marketing tools, including HubSpot, analytics platforms, and CRM systems.Strong understanding of funnel metrics, lead quality, and overall campaign performance.Ability to collaborate closely with Sales and other departments to drive marketing initiatives.

Supported by prominent investors from Silicon Valley, Peregrine Technologies is at the forefront of empowering public safety organizations, government entities at all levels, federal agencies, and private institutions to tackle societal challenges with remarkable speed and precision. Our AI-driven platform seamlessly transforms fragmented data into actionable insights, enabling rapid access to crucial information that fosters improved decision-making and outcomes across various touchpoints. Currently, Peregrine serves hundreds of clients across over 30 states and two countries, impacting more than 125 million individuals. We are excited to amplify our reach as we expand into the enterprise sector and international markets.The RolePeregrine is committed to developing software that underpins critical operations for both public and private sector organizations. As we experience rapid growth, we seek a seasoned digital marketing leader to establish our Digital Marketing Studio from the ground up.This role encompasses our entire digital presence. You will oversee all aspects including paid advertising, website management, SEO/AEO/GEO, lifecycle marketing, operations, analytics, and future innovations. You will establish a centralized studio that collaborates with field marketing, product marketing, communications, and agency partners to implement integrated regional and segment campaigns on a large scale. This role combines in-house consultancy with execution capabilities.Initially, you will engage in hands-on work, then scale by hiring and systematizing processes. This is not a role for someone looking to follow traditional marketing technology playbooks. We are eager for a candidate who is inspired by the future of digital marketing, including AI-driven workflows, new tools, accelerated experimentation, enhanced personalization, and tangible impacts on our pipeline and branding.What You Will DoEstablish Peregrine’s Digital Studio from the ground up, including operating models, processes, SLAs, and reporting structures.Manage all digital channels: paid acquisition, website and conversion optimization, SEO/AEO/GEO strategies, email and CRM management, marketing operations, and performance measurement.Collaborate closely with field marketing, product marketing, event coordination, communications, and design teams to deliver cohesive campaigns across diverse regions and target audiences.Implement a robust experimentation framework, establishing clear hypotheses, conducting swift tests, and ensuring learnings are integrated into future strategies.Develop reliable channel reporting that leadership values and utilizes regularly.Recruit and lead a high-performing team, beginning with approximately three members, and scale the function over time.What You Will BringExtensive experience in digital marketing, particularly in a high-growth B2B or B2G environment.A proven history of building and leading successful teams.

At Intrinsic Safety, we leverage innovative technologies to address some of the digital age's most challenging and longstanding issues through safe and effective AI solutions. Our platform empowers teams in fraud prevention, Trust & Safety, and Risk & Compliance to significantly decrease the time spent on repetitive manual reviews and investigations, allowing them to concentrate on more strategic decisions. We are experiencing rapid growth and currently cater to some of the largest and fastest-expanding social media, online marketplace, and financial services platforms.We are seeking a Product Marketing Lead who will define how Intrinsic Safety is perceived in the market. You will be responsible for our positioning, refining our messaging, and translating a highly technical product into clear, engaging narratives that appeal to executives, operators, and technical buyers. You will collaborate closely with the founders, sales, product, and design teams to establish our product launches, share customer stories, and position Intrinsic Safety as the leading authority in AI-driven risk mitigation.This is an in-person role based in San Francisco, CA.

Join our dynamic team at juicebox as a Content Marketing Manager, where you'll play a pivotal role in enhancing our brand's online presence. We're looking for a creative and analytical thinker who can develop and execute content strategies that resonate with our target audience. If you're passionate about storytelling and eager to drive engagement through innovative content, we want to hear from you!

Shape OneCrew’s story and drive measurable growth in the paving contractor market. OneCrew is making its first marketing leadership hire. The Product Marketing Manager - Marketing Lead will define and own market positioning, working directly with product, sales, and executive teams to translate strategy into business results. This role is central to how OneCrew presents its value and achieves revenue goals, not a support function, but a strategic partner in go-to-market execution. Key Responsibilities Positioning and Messaging: Lead positioning for three core segments: scaling paving operations, mid-market commercial paving, and PE-backed roll-ups or enterprise. Update messaging frameworks, value propositions, and sales narratives to clarify OneCrew’s competitive edge for both the market and internal teams. Go-to-Market Strategy: Define and refine Ideal Customer Profiles. Prioritize segments for revenue efficiency. Develop campaign strategies across outbound, inbound, partnerships, and events, ensuring consistent messaging at every buyer touchpoint. While agencies and tools may support execution, strategy and results remain your responsibility. Sales Enablement: Create pitch decks, one-pagers, battlecards, objection handling materials, competitive positioning resources, ROI models, demo narratives, and email sequences. Work closely with Glenn and the Account Executive team, join calls, identify deal blockers, and address them by improving messaging, positioning, or process. Product Launches: Manage end-to-end launches for new features, from shaping the story to introducing them in the market. Collaboration Expect close collaboration with product, sales, and executive leadership. This role partners with the Account Executive team to spot and remove roadblocks in the sales process, ensuring messaging and positioning drive real business impact. Location This position is based in OneCrew’s San Francisco FiDi office.

About the Role Kargo is looking for a Content Marketing Intern to support digital marketing efforts in San Francisco or Chicago. This internship offers practical experience in content creation and brand engagement. Interns will collaborate with the marketing team on projects that strengthen Kargo’s online presence and help reach new audiences. What You Will Do Create and edit content for digital channels Assist with campaigns that build brand awareness Work alongside team members to develop marketing strategies Contribute ideas to connect with Kargo’s audience Location This position is based in San Francisco or Chicago.

Join Flux: Innovating Hardware EngineeringAt Flux, we are redefining the landscape of hardware engineering with our groundbreaking AI Hardware Engineer. Our mission is to make advanced hardware creation accessible to everyone, transforming the way electronics are designed and manufactured globally.Role OverviewWe are seeking an enthusiastic Organic Marketing Lead to spearhead our content strategy. Hardware engineers are discerning and can easily recognize superficial marketing. To engage this audience, we need content that is not only relevant and precise but also crafted by someone who truly understands their needs.Your primary responsibility will be to establish Flux as the go-to resource for hardware engineers searching for PCB design tools across various platforms, including Google, ChatGPT, and Hackaday.Your ResponsibilitiesSEO and AEO: Enhance Flux's visibility for essential queries and ensure we are featured in AI search platforms for hardware design topics.Editorial Management: Oversee writers, maintain the content calendar, and uphold high-quality standards. Each piece of content should have a clear purpose before it goes live.Case Studies: Develop compelling case studies showcasing real clients, projects, and outcomes, representing the most impactful content we can offer.Events: Organize and participate in conferences, meetups, webinars, and community partnerships where hardware engineers connect.Organic Social and Community Engagement: Foster authentic relationships within hardware communities rather than merely operating as a brand account.Ideal Candidate ProfileExpertise in SEO and AEO: Proficient in crawlability, indexation, structured data, and the interplay of content with LLMs—beyond just keyword familiarity.Leadership in Editorial Processes: Proven experience managing writers, establishing editorial benchmarks, and keeping a content calendar on track amidst constraints.Empathy for Ideal Customer Profile (ICP): Deep understanding of hardware engineers, PCB designers, hardware founders, and firmware engineers, creating content they find genuinely valuable.Fluency in Analytics: Familiarity with tools like AHREFS, Google Search Console, Profound, and attribution tools, distinguishing between pageviews and conversions.Authentic Community Engagement: Ability to participate in hardware forums like Hackaday, EEVblog, and Reddit without appearing corporate.

At Samba TV, we are pioneering the future of media consumption through our innovative data and technology solutions. Our mission is to revolutionize the viewing experience for audiences worldwide. By leveraging our vast data, we empower media companies to connect with viewers for the latest shows and movies, while providing advertisers with essential tools to engage audiences and measure their reach across multiple platforms.We are seeking a visionary Director of Content Marketing to spearhead our comprehensive content strategy. In this pivotal role, you will cultivate a dynamic content engine, establishing our own editorial newsroom that draws from Samba’s unparalleled media intelligence spanning TV, web, and emerging platforms. You will craft compelling narratives that encapsulate our brand essence, highlighting our cutting-edge TV and digital viewership data, AI/ML advancements, innovative workflow solutions, and next-gen advertising technologies.As a senior leader at the intersection of advanced AI technology and programmatic advertising, you will distill complex data science concepts into clear, engaging content tailored for advertisers, agencies, publishers, and technology partners. You will oversee the entire content lifecycle from ideation through to distribution, collaborating closely with Product Marketing, PR, Sales, Technical teams, and executive leadership to ensure cohesive messaging and impactful results. You will lead a small, high-performing team, with deliverables hinging on your storytelling prowess and project management skills, including the creation of insightful visual content (charts, infographics, etc.) and concise reports.

Join Outset as a Content Marketing Manager, where you will lead our content strategy to drive engagement and growth. In this role, you will oversee the creation, distribution, and performance analysis of content across various platforms. Your expertise will help us connect with our audience and elevate our brand presence.

Join Our Team: We are on the lookout for a remarkable Field Marketing Lead specializing in Hackathons to spearhead the implementation and expansion of our global B2B hackathon initiatives. These programs will engage customers, facilitate cross-sell motions, attract new prospects, and collaborate with co-marketing partners, including renowned brands. Your role will be pivotal in creating impactful, unforgettable, and measurable hackathon experiences that promote adoption, enhance ecosystem engagement, and amplify Lovable’s market presence.In this position, reporting directly to the Head of Enterprise Marketing, you will collaborate closely with go-to-market teams, product marketing, customer marketing, and developers to deliver exceptional hands-on experiences that resonate with teams.Why Choose Lovable?Lovable empowers individuals and teams to create software using any programming language. From solopreneurs to Fortune 100 companies, millions have turned to Lovable to transform their raw ideas into tangible products swiftly. We are leading a revolutionary shift in software development, offering you a unique opportunity to redefine the digital landscape. With over 2 million users in more than 200 countries, Lovable is the platform for launching businesses, automating workflows, and actualizing ideas—and we are just beginning our journey.Our compact yet highly skilled team is building a company that will define the next generation from Stockholm. We value extreme ownership, rapid execution, and low-ego collaboration. We seek individuals who are passionate, quick to deliver, and eager to make a significant impact.