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Founding Product Marketing Manager

GovEagleNew York City
On-site Full-time

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Experience Level

Experience

Qualifications

2+ years of experience in product marketing or related fields. Track record of developing messaging for SaaS products. Strong communication and customer engagement skills. Basic analytical skills for performance measurement. Willingness to work on-site in New York City or Washington, D. C.

About the job

Why Join Us?

In the past year, GovEagle has achieved remarkable growth, boasting a 5x revenue increase and a customer base that has expanded 10x in daily active users (DAU). Our innovative AI agents are revolutionizing the way government contracting customers manage their RFPs, significantly reducing time spent and increasing award success.

To sustain this impressive trajectory, we are seeking a Founding Product Marketing Manager to lead the development of our marketing strategy. This pivotal role will oversee GovEagle's brand identity, encompassing messaging across various platforms, content marketing initiatives, and market positioning strategies.

Your Responsibilities

  • Content Creation and Storytelling: Develop engaging content and visuals for blogs, announcements, sales materials, and social media.

  • SEO Collaboration: Partner with SEO agencies to produce high-quality blog content while enhancing our SEO footprint.

  • Customer Testimonials and Proof Points: Collaborate with clients to create impactful testimonials, use cases, and case studies.

  • Event Management: Plan and execute GovEagle's participation in conferences, webinars, and meetups.

  • Cross-Department Collaboration: Align with Sales to ensure messaging resonates with prospects and work closely with Product to understand workflows and future developments.

  • Conversion Rate Optimization: Assist in the redesign of landing pages and efforts to improve conversion rates.

  • Email Marketing: Develop and implement a newsletter strategy to keep customers and prospects informed about GovEagle’s developments.

Who You Are

  • A quick learner who can navigate the complexities of government contracting with ease.

  • A proactive individual who enjoys taking ownership from strategy formulation to execution.

  • Comfortable working in a dynamic environment and building processes from the ground up.

Qualifications We Seek

  • Minimum of 2 years of experience in product marketing, growth marketing, or a related strategic marketing role.

  • Proven experience in crafting and managing messaging for a SaaS product.

  • Excellent skills in customer interviewing and communication.

  • Familiarity with basic analytics, including funnels, content performance, and experiments.

  • Willing to work in-person 5 days a week in NYC or DC.

About GovEagle

GovEagle is a forward-thinking company dedicated to transforming government contracting processes through innovative technology. Our AI-driven solutions empower our clients to streamline their RFP management and enhance their award success rates, creating a more efficient and effective contracting environment.

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