Growth Marketer - Digital Marketing

VacationRenterDallas, TX

On-site Full-time

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Experience Level

Experience

Qualifications

Qualifications:Proven experience in digital marketing with a focus on user acquisition. Strong analytical skills with a data-driven approach to decision-making. Hands-on experience with performance marketing channels, including social media advertising and mobile app marketing. Ability to thrive in a fast-paced environment and adapt to changing priorities. Excellent communication and collaboration skills. Passion for the travel industry and understanding of market dynamics.

About the job

Join Our Team at VacationRenter

Are you a passionate marketer eager to make an impact in the digital realm? At VacationRenter, we are redefining travel by simplifying accommodation searches for travelers across the globe.

From luxurious beachfront villas to cozy city apartments, our platform hosts an extensive array of properties to cater to every traveler's needs. Leveraging cutting-edge technology, we analyze millions of listings and billions of data points to present the best options for every journey.

Founded in 2018 under the innovation umbrella of Wilbur Labs, VacationRenter has rapidly ascended as one of the fastest-growing travel startups, achieving over $1 billion in gross bookings within just two years, led by experienced professionals in the travel sector.

Role Overview

We are in search of a Growth Marketer who will play a pivotal role in steering VacationRenter's digital user acquisition strategies. In this dynamic position, you will be responsible for the strategy, execution, and optimization across various digital marketing channels to attract high-quality traffic and convert users into loyal customers.

You will spearhead initiatives to explore new digital channels as well as enhance and expand existing non-SEM performance marketing efforts. Additionally, you will focus on driving mobile app downloads and activations through platforms such as Apple Search Ads, Google App Campaigns, and Meta. Collaborating with product, analytics, and engineering teams, you will build scalable acquisition funnels, optimize conversion events, and ensure comprehensive tracking and attribution.

The ideal candidate is a self-motivated individual who thrives in a fast-paced startup environment, embraces experimentation, and possesses both strategic and tactical thinking capabilities. You should exhibit a strong analytical mindset, creative instincts for testing, and a fervor for developing performance marketing programs that yield significant results. This role is perfect for someone eager to take ownership, conduct aggressive testing, and help shape how millions of travelers discover and book their ideal vacation.

About VacationRenter

About VacationRenter:VacationRenter is a leading global travel platform that aggregates diverse accommodation options, making it easier for travelers to discover their perfect stay. With a commitment to innovation and exceptional user experience, we empower travelers with the tools they need to plan unforgettable journeys.

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