About the job
About Highlight AI
At Highlight AI, we are a dynamic and innovative team dedicated to constructing the intelligent operating system for the agentic era. Our proactive AI technology captures your team's context, highlights what truly matters, and alleviates busywork, allowing you to concentrate on strategic decisions and development. We prioritize rapid deployment, meticulous craftsmanship, and a deep commitment to user experience and trust. Supported by esteemed investors such as General Catalyst, Valor, SV Angel, and Conviction, we seek passionate individuals who resonate with our vision of transforming how the next generation of knowledge workers accomplish their tasks.
The Role
We are in search of a pioneering Brand & Content Lead to join our team and shape the way Highlight communicates with the world. In this role, you will take charge of our brand voice, positioning, and narrative, translating it into a robust content engine that engages audiences across social media, email, web platforms, and creator collaborations. Partnering closely with our founders, you will curate the narrative that builds trust with the upcoming wave of knowledge workers and transform it into a consistent flow of compelling content.
You are a hands-on storyteller, adept at transforming raw product concepts and founder ideas into engaging narratives that convey value immediately. With a keen sense of quality, you know how to create content that resonates without feeling forced or inauthentic.
Note: this is an on-site role, requiring five days a week in our office.
Job Responsibilities
Establish and articulate Highlight's brand voice, positioning, and narrative across all customer interactions.
Craft engaging narratives and campaigns for product launches and significant company events.
Own and implement the content strategy across social media, short-form video, blogs, newsletters, product updates, and landing pages.
Enhance our LinkedIn presence (both company and executive amplification) by publishing insightful posts and perspectives that establish credibility with our audience.
Develop creator-led growth initiatives from the ground up and manage relationships with influencers to amplify our narrative.
Establish a consistent content schedule that fosters audience growth and engagement, creating the necessary playbook and assembling a creative team to execute.
Collaborate with various departments to ensure brand consistency across all external communications.
Profile
We are looking for an individual eager to join us in building the intelligent OS of the future. We are ambitious and value creativity, so if you have a passion for storytelling and brand development, we would love to hear from you.