About the job
WPP is at the forefront of creative transformation, leveraging the power of creativity to foster a brighter future for our people, the planet, clients, and communities.
WPP Media serves as WPP’s global media collective. In an era where media pervades every aspect of life, we unite exceptional platforms, talented individuals, and strategic partners to unlock limitless growth opportunities.
What We Offer You:
- Work-Life Balance: Enjoy flexible working hours and remote work options that allow you to tailor your daily routine. Overtime compensation is also available.
- Vacation Mode On: Benefit from 30 vacation days plus one additional flexible day, with the added advantage of December 24th and 31st off.
- Wellbeing First: Prioritize your health with comprehensive health benefits, attractive retirement plans, and designated Mental Health Awareness Days.
- Practice Makes Perfect: Enhance your skills through diverse training opportunities and leverage internal career programs for growth within the WPP network.
- More Than Just a Job: Anticipate memorable events, exclusive employee discounts, and perks like the Job Ticket, Wellhub, and Job Bike.
- Be Yourself: We embrace diversity and equality, ensuring everyone feels welcome here.
Your Role:
We are on the lookout for an innovative Creative Director (Creative Media Architect) for Google in the German market. This role transcends traditional advertising boundaries. As part of the "Creative Futures" unit, you will transform high-level brand concepts into groundbreaking, platform-specific, and socially-driven media activations. Your mission is to craft culturally impactful campaigns that transcend standard advertisements.
- Creative Translation & Media Architecture: You will serve as the vital link between the "Big Idea" from creative agencies and the dynamic reality of contemporary media consumption. Your task is not just to create a campaign slogan but to expand it into numerous culturally relevant, platform-native executions. You will convert high-level brand concepts into actionable, innovative media formats that captivate audiences.
- Social-First Innovation & Cultural Impact: You will not merely adapt existing assets; you will engineer comprehensive ecosystems. Leading Social-First strategies, you will ensure that Google’s presence on platforms like TikTok, Instagram, and YouTube is authentic, engaging, and culturally resonant.

