About the job
Take Ownership. Craft Strategies. Ignite Creativity.
About BJAK
At BJAK, we engineer cutting-edge application platforms with a vision to empower businesses and enhance societal efficiency. Our pioneering insurance platform is the first of its kind in Southeast Asia, revolutionizing the insurance landscape and supporting over 8 million users across the region.
As we advance our mission, we are dedicated to developing innovative applications that seamlessly integrate with AI technology.
Our team is composed of exceptionally talented individuals who are passionate about engineering and product excellence within a streamlined organizational structure. Every team member is encouraged to be actively involved and contribute to our collective vision.
Why This Role is Essential
You will craft creative strategies that influence how millions perceive and engage with BJAK.
Your contributions will have a direct impact on customer acquisition, retention, and overall brand perception.
You will spearhead cross-market, multi-channel initiatives that drive tangible business outcomes.
You will provide clarity and leadership to a dynamic marketing team.
Your Responsibilities
Creative & Strategic Development
Conceive innovative marketing strategies to enhance brand awareness, customer engagement, and conversion rates.
Transform market insights and trends into impactful campaign concepts and creative messages.
Leverage storytelling techniques to amplify messaging across diverse channels.
Campaign Management
Design and implement integrated campaigns across Meta, Google, TikTok, YouTube, CRM, and other platforms.
Collaborate with creative teams to produce compelling content including scripts, visuals, landing pages, and social media assets.
Ensure consistent brand voice and messaging across all customer touchpoints.
Performance Analysis & Insights
Analyze and optimize campaign performance based on data-driven insights (CTR, conversions, CAC, ROAS, retention).
Conduct thorough market and competitor analysis to uncover new opportunities.
Deliver insights and recommendations to stakeholders clearly and effectively.

