About the job
This position is open to candidates residing in LATAM, Africa, and Eastern Europe. Note that this role supports U.S.-based clients, so candidates must be available to work during U.S. business hours in alignment with the client’s time zone.
Our client is dedicated to enhancing their lifecycle marketing strategies by investing in high-impact email and SMS campaigns. With an emphasis on brand consistency, performance, and innovative execution, they utilize tools like Attentive to effectively engage their audience. The team prioritizes organization, creativity, and data-driven planning to ensure consistent communication and measurable outcomes.
Location
Fully Remote | 30 hours per week EST
Role Overview
As a Lifecycle Marketer, you will oversee the scheduling, copywriting, and development of creative briefs for email and SMS campaigns using Attentive. This role calls for a meticulous and imaginative professional capable of executing campaigns with precision, upholding a strong brand voice, and proactively suggesting innovative ideas for lifecycle strategies.
Key Responsibilities
Scheduling & Campaign Management
Manage daily SMS and email campaign scheduling in Attentive, ensuring all links and assets are integrated correctly.
Copywriting
Craft engaging, brand-aligned email content.
Leverage AI tools as appropriate while maintaining originality and a consistent brand voice.
Creative Brief Development
Create comprehensive creative briefs for email assets in collaboration with the design team.
Collaboration & Planning
Engage in weekly planning meetings to formulate monthly email calendars and weekly campaign strategies.
Asset Management
Retrieve product images and organize campaign assets for email distribution.
Problem-Solving & Creative Input
Proactively present new ideas and creative insights to elevate email design and performance.

