Qualifications
Key ResponsibilitiesCampaign Strategy & PlanningConduct audience research, analyze competitor strategies, and define campaign positioning.Create marketing funnels (TOF, MOF, BOF) tailored to client objectives.Develop compelling hooks, offers, and messaging strategies that resonate with target markets.Creative ProductionDesign captivating static and carousel ads using tools like Canva or Adobe.Edit engaging short-form video advertisements with CapCut, Premiere Pro, or Canva Video.Craft persuasive ad copy aimed at English-speaking demographics.Generate multiple ad variations for ongoing creative testing.Campaign Management & OptimizationUtilize Meta Ads Manager for campaign creation and management.Optimize campaigns for CPL, CTR, and ROI through data-driven methodologies.Identify and scale successful audience segments and creative assets.Resolve issues related to ad rejections, audience overlap, and tracking discrepancies.Tracking & Technical SetupImplement and maintain Meta Pixel, Conversions API (CAPI), and Google Tag Manager (GTM).
About the job
About Huzzle
At Huzzle, we specialize in connecting exceptional professionals with leading companies worldwide, including in the UK, US, Canada, Europe, and Australia. We cater to startups, digital agencies, and tech platforms across diverse sectors such as SaaS, MarTech, FinTech, and EdTech. Our mission is to match top talent with full-time remote positions, ensuring they are integrated into client teams and receive continuous support from Huzzle.
Role Overview
The Meta Advertising Specialist will be responsible for planning, executing, and optimizing Meta advertising campaigns that yield measurable outcomes. This hands-on role includes creative production, campaign strategy, technical setup, and Go High Level (GHL) integrations, ensuring all campaigns perform seamlessly and profitably from inception to conclusion.
Why Join Us?
Become part of a vibrant, remote-first culture that prioritizes innovation, professional growth, and autonomy. You will work alongside a talented team dedicated to delivering results-driven Meta advertising solutions, fostering long-term partnerships with clients.
About Huzzle
Huzzle is a UK-based digital marketing agency that merges innovative creative execution with robust data-driven strategies. Our core values revolve around achieving impactful results for clients and fostering enduring, dependable partnerships. We specialize in creating performance-oriented Meta advertising campaigns, collaborating with clients globally to enhance lead generation and return on investment through strategic creativity and sophisticated tracking.