About the job
1226 - Principal Insights Executive
About WPP Media
WPP is a leading creative transformation company, harnessing the power of creativity to forge better futures for our people, the planet, clients, and communities. For more information, please visit wpp.com.
WPP Media serves as WPP’s global media collective. In an ever-evolving media landscape, we unite the best platforms, people, and partners to create boundless opportunities for growth. Discover more at wppmedia.com.
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom:
EssenceMediacom represents a new breed of media agency. Rooted in analytics and insights, and driven by data and technology, we believe in the transformative power of media and creativity to drive significant breakthroughs for the world’s top brands. Our mission is to help clients navigate the complexities of modern marketing, unveiling the insights that brands need to connect effectively with their consumers. We are designed for the new communications economy: built on data and technology, centered around people and algorithms, and committed to a culture of testing, learning, and evolving.
Role Summary and Impact
This exciting position offers you the chance to refine your qualitative and quantitative research skills as part of the Research and Insight team at the UK's largest media agency. You will engage with a diverse range of clients, gaining insights into various industries, and building strong relationships with their planning teams to advocate for the effective use of insights while designing and executing bespoke research projects.
As a Principal Insight Consultant, you will take the helm on qualitative and quantitative research initiatives, directly influencing media planning and purchasing strategies. You will work on a variety of research projects, from tailored assignments addressing specific client needs to research supporting EssenceMediacom's new business pitches and thought leadership initiatives. You will utilize a broad spectrum of research methodologies, including focus groups, in-depth interviews, online communities, and surveys.
EssenceMediacom is an exceptional place for professional growth. Alongside honing your craft, you will have the opportunity to collaborate with other departments within the agency, such as Planning, Strategy, and Data Analytics, gaining valuable insights from their diverse perspectives. We host a series of engaging events throughout the year, featuring thought-provoking sessions that foster continuous learning and development.

