About the job
Directive Consulting is a premier performance marketing agency focused on delivering exceptional results for B2B companies. We utilize our innovative Customer Generation methodology that prioritizes Sales Qualified Leads (SQLs) and customer acquisition over traditional metrics like Marketing Qualified Leads (MQLs). Our services encompass Paid Media, SEO/Content, Conversion Rate Optimization (CRO), and Video marketing, allowing us to craft comprehensive digital marketing strategies that consistently help our clients achieve their SQL objectives.
At Directive, we are committed to building a network of talented professionals who excel in creating data-driven strategies, optimizing marketing campaigns, and driving demand for groundbreaking brands.
As we continue to grow, we are on the lookout for innovative thinkers who thrive in dynamic environments, possess a passion for performance metrics, and are eager to leave their mark in the B2B marketing landscape.
*Internally, this role is known as Demand Generation Manager*
About The Role
We are excited to introduce a compelling new demand generation offering for our clients at Directive. In this position, you will manage a select portfolio of no more than seven accounts, directly overseeing their performance marketing efforts.
The ideal candidate is a highly skilled T-Shaped Marketer with in-depth expertise in the SaaS sector, particularly in Paid Media, SEO, and CRO. This role will not only involve executing marketing campaigns but also engaging with clients, presenting strategic initiatives, and ensuring exceptional results.
We value your ability to generate client success as an individual contributor and believe that the perfect candidate thrives on taking ownership of their client portfolio’s achievements. Success in this role requires strong skills in marketing strategy, execution, communication, and project management.

