About the job
About Allica Bank
Allica Bank is recognized as the UK's most rapidly growing financial technology firm, dedicated to providing essential banking solutions for established SMEs. Our mission focuses on empowering these businesses, which are often overlooked by traditional financial institutions.
Established SMEs play a crucial role in our economy, contributing significantly to local communities. At Allica, we aim to fill the gap left by both high street banks and modern fintech providers, ensuring these vital businesses receive the support they deserve.
Department Overview
The Growth department at Allica is pivotal, integrating marketing, product development, sales, and data analysis. Our primary goal is to drive sustainable customer acquisition, engagement, and retention, ensuring our banking solutions effectively meet the needs of SMEs at the right moments.
We view growth as both a science and an art, combining strategic commercial insight with a profound understanding of our customers. Our data-driven approach allows us to uncover new opportunities and enhance our service delivery in alignment with our mission.
Role Overview
As a Senior Growth Analyst, you will be instrumental in refining and optimizing the customer journey from pre-account opening to successful onboarding and activation. Your analytical skills will enable you to evaluate key lifecycle metrics, derive actionable insights, and collaborate across teams to support various initiatives.
This position is ideal for candidates with a strong analytical mindset, a passion for data and customer insights, and a commitment to continuous improvement in customer onboarding and engagement. You will be responsible for conducting analyses and translating insights into clear, actionable recommendations.
Key Responsibilities
Lead analysis of the pre-account opening and onboarding journey, identifying pain points, drop-offs, and factors contributing to successful customer activation across various channels and segments.
Establish, build, and maintain essential onboarding metrics and reporting frameworks to provide a unified view of performance.
Conduct in-depth analyses to gain insights into customer behavior and operational processes, focusing on identifying root causes of issues.

