About the job
Job Title: Senior Manager, Public Relations (Consumer)
Type: Full-time; Remote
Schedule: US Timezone
Job Overview:
We are on the lookout for an innovative and strategic Senior Manager of Public Relations (Consumer) to amplify our brand recognition and reputation through exceptional earned media coverage. In this role, you will spearhead the development and implementation of consumer-centric PR initiatives, create compelling narratives, and cultivate strong relationships with media outlets to secure positive exposure for our products and initiatives. Collaborating closely with the Brand Marketing team, you will help maintain our status as a leader in brand awareness and consumer loyalty.
Your Responsibilities:
- Lead the creation and execution of storytelling strategies that enhance earned media visibility for all HelloFresh brands.
- Contribute to high-level strategic communications that align with business goals.
- Collaborate with internal teams to uncover newsworthy stories and leverage expert insights for broader media engagement.
- Design and implement innovative PR campaigns, partnerships, product launches, and sustainability efforts.
- Establish and nurture ongoing relationships with media professionals, continuously expanding your network of relevant contacts.
- Oversee campaign performance metrics, budget management, and overall effectiveness of PR initiatives.
Your Profile:
- You possess critical thinking skills, applying logic to evaluate diverse solutions and approaches.
- You are a strategic partner, proactively devising communication strategies to facilitate business growth.
- You work collaboratively, embodying a proactive and positive attitude.
- You are results-oriented, with a strong focus on project completion and measurable outcomes.
- Your communication skills are exceptional, both written and verbal, allowing you to effectively engage with colleagues.
- You are a hands-on team member, never hesitating to dive into tasks.
- Your creativity knows no bounds, always seeking new story angles and innovative solutions.

