About the job
About Us:
At Power Digital Marketing, we are a technology-driven growth agency that sits at the confluence of marketing, consulting, and data intelligence. Our mission is to catalyze revenue growth and elevate brand visibility for both established and emerging brands across the globe. We pride ourselves on being a people-oriented organization that celebrates diversity and inclusivity, believing that our unique backgrounds and experiences contribute significantly to our collective success. Our vision is to be acknowledged as the premier private growth marketing firm worldwide, with a scalable brand, culture, and service offerings. Our relentless pursuit of growth is fueled by our team of expert marketers who are dedicated to innovation, results, integrity, and autonomy.
As a comprehensive growth marketing firm, we provide top-tier services including SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative solutions. At Power Digital, our primary focus is on empowering brands to enhance their revenue streams and brand recognition, thereby delivering undeniable value to our clients.
Central to our operations is our proprietary technology, nova, which leverages first-party data to analyze businesses, streamline marketing investments, and enhance due diligence in M&A. This innovative technology positions marketers as strategic leaders within their organizations, offering unparalleled insights.
Managing billions in media spend, our vibrant team of marketers, creatives, analysts, and technologists consistently challenge conventional methods of planning and measurement through meticulous testing and data science at every stage of the customer journey.
***Fluency in both spoken and written English at an advanced level is essential for this position.
Daily Responsibilities:
The Senior Marketing Analyst will play a crucial role in evaluating current and potential clients' marketing initiatives and developing integrated marketing strategies for omnichannel brands, both in-store and online. This role emphasizes social media platforms (such as Meta and TikTok) and Google Ads (including SEM, GDN, and YouTube). The analyst will collaborate closely with channel specialists across various disciplines, including Programmatic, PR, SEO, Affiliate, Influencer, and Lifecycle marketing, to create impactful marketing strategies that will support account teams and assist in acquiring new clients for Power Digital.

