Performance Marketing Ads Buyer
lago-1
Full-time|Remote|Remote — Philippines Job Title: Ads BuyerLocation: Fully RemoteSchedule: 9:00 AM - 6:00 PM Mountain Standard TimeSalary: Negotiable based on experienceWe are seeking a talented and experienced Ads Buyer specializing in Facebook and Google Ads to lead and enhance our performance marketing campaigns across various digital platforms. The ideal candidate is a data-driven strategist with a strong creative flair, adept at merging analytical insights with captivating ad narratives. This role involves close collaboration with our marketing and creative teams to elevate ad performance, explore new audience segments, and produce high-impact creatives that deliver measurable returns on investment (ROI).Key ResponsibilitiesDesign, implement, and optimize paid advertising campaigns across platforms including Facebook, Instagram, Google, YouTube, TikTok, and others.Create data-driven advertising strategies that align with marketing objectives and key performance indicators (KPIs).Oversee advertising budgets, evaluate campaign performance, and make real-time adjustments to maximize outcomes.Work alongside the creative team to create stunning visuals and engaging video ads using tools like Canva or Adobe Suite.Conduct A/B testing on ad creatives, targeting options, and copy variations.Monitor, analyze, and report on campaign metrics using GA4, Google Ads, and Meta Ads Manager.Stay informed on the latest trends, tools, and best practices in paid media and digital marketing.Coordinate campaign management efforts with Account Managers (who each have over 3 years of ad buying experience).RequirementsMinimum of 3 years of demonstrated experience in managing Facebook and Google Ads campaigns (including Meta, YouTube, Search, Display, Performance Max, etc.). Experience with TikTok, LinkedIn, and other platforms is a strong advantage.Deep understanding of omnichannel marketing and cross-platform advertising strategies.Proficient with GA4, Google Tag Manager (GTM), data analytics, and other performance tracking tools.Experience in creating and editing ad creatives, including video production, graphic design, and copywriting.Analytical mindset with a keen attention to detail and ability to interpret data effectively.Excellent communication and teamwork skills.Experience in an agency setting is a plus.BenefitsRemote Work: Enjoy the flexibility of working from anywhere—our team operates globally, and we prioritize work-life balance.Growth Opportunities: As a key contributor, you will have the chance to shape your role and grow alongside the company.Innovative Culture: Join a team that is passionate about utilizing data to tackle challenges and drive success in a fast-paced market.
Jan 9, 2026