Qualifications
Key Responsibilities:Product Vision & Strategy● Develop and execute a compelling product vision and roadmap that enhances the TV OS product suite and audience management/media planning tools.● Convert business and customer requirements into impactful product initiatives that yield measurable results.● Introduce new product features aimed at boosting revenue or enhancing efficiency in comprehensive campaign management. Cross-Functional Leadership● Collaborate with Sales and Account Management leaders to uncover opportunities for revenue enhancement and improved user satisfaction with our internal platforms.● Work alongside Engineering, Sales, Marketing, and Operations to achieve key product objectives. Engage in strategic discussions, product planning, prioritization sessions, and lead sprint calls and market training.● Partner with UI/UX teams to refine user experience and ensure product usability through well-considered user flows. Stakeholder Engagement● Engage with internal teams to gather insights, address challenges, and shape the product vision for all internal projects.
About the job
LG Ad Solutions stands at the forefront of connected TV (CTV) and cross-screen advertising, dedicated to crafting cutting-edge advertising solutions that integrate seamlessly into the modern digital media ecosystem.
About the Role:
As a Product Manager at LG Ad Solutions, you will be instrumental in shaping and implementing the strategy, roadmap, and execution of our Ad Tech products. You will analyze business needs from a diverse range of global clients and internal stakeholders, delivering innovative solutions that drive operational efficiency, elevate customer satisfaction, and foster revenue growth.
In this role, you will oversee the full lifecycle of new features and products within our Ad Tech suite, from ideation through development to launch and market adoption. You will collaborate closely with multidisciplinary teams, including Engineering, Sales, Account Management, Product Marketing, and Operations in the US and India.
This position is perfect for individuals who excel at the intersection of strategy, technology, and execution, and are passionate about developing scalable and innovative advertising solutions that redefine the future of TV and digital marketing.
About LG Ad Solutions
LG Ad Solutions is a leader in the advertising technology landscape, specializing in connected TV (CTV) and cross-screen advertising. Our commitment to delivering advanced advertising solutions positions us as a pivotal player in the constantly evolving digital media environment.
