Programmatic Manager

MediabrandsNew York, New York, United States

On-site Full-time

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Experience Level

Manager

Qualifications

Proven experience in programmatic advertising and digital marketing. Strong analytical skills with the ability to interpret data and make data-driven decisions. Excellent communication and collaboration skills. Proficiency with programmatic platforms and tools. Ability to manage multiple projects simultaneously in a fast-paced environment.

About the job

We are seeking a talented and experienced Programmatic Manager to join our dynamic team at Mediabrands. In this role, you will be responsible for overseeing and optimizing programmatic advertising strategies that drive impactful results for our clients. Your expertise in data analysis and digital marketing will be essential as you collaborate with cross-functional teams to innovate and enhance our programmatic capabilities.

About Mediabrands

Mediabrands, a leading global media and marketing solutions company, is at the forefront of delivering innovative strategies that drive measurable results for our clients. Our commitment to excellence and our dynamic work culture foster creativity and collaboration among our diverse team of professionals.

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Programmatic Manager

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As a Programmatic Manager at Mediabrands, you will lead innovative strategies in the programmatic advertising space, utilizing data-driven insights to optimize campaigns. Your role will involve collaborating with cross-functional teams to enhance programmatic media performance and drive client success. You will be responsible for managing a team, ensuring effective execution of campaigns, and maintaining strong relationships with key stakeholders.

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Kinesso

Full-time|$90K/yr - $95K/yr|On-site|New York, New York, United States

Business Overview KINESSO is a cutting-edge performance marketing agency dedicated to driving measurable growth for our agency partners and clients. We transform actions into outcomes, harnessing our advanced capabilities in optimization, analytics, artificial intelligence, and experimentation. KINESSO unifies the strengths of the former Matterkind, Reprise, and Kinesso to create the industry's most powerful delivery engine. Our extensive services encompass performance marketing, data, and technology solutions, built on a profound understanding of consumer behavior. We provide a comprehensive planning and optimization engine, delivering data-driven strategies for social platforms, actionable growth in e-commerce, and tailored marketplaces that meet each client's unique requirements. With over 6,000 employees across more than 60 countries, we invite you to learn more at www.KINESSO.com. Position Overview As a Programmatic Manager, you will be a strategic partner focused on delivering shared outcomes and fostering lifetime customer value across addressable media. Your role involves developing and implementing successful media programs through comprehensive addressable planning and total path optimization across all channels. You will provide guidance on audience strategies, optimization techniques, and campaign architecture, while also leading initiatives to expand client relationships and revenue opportunities. Additionally, you will produce key reports necessary for monitoring campaign performance. Responsibilities Manage the execution and daily oversight of client assignments rooted in specialized knowledge. Direct vendor strategies, leveraging industry insight to identify key partners. Approve vendor selections and scopes, coordinating with campaign management and internal teams to ensure client satisfaction. Facilitate training on planning and audience reporting, research tools, and the development of writing and presentation skills. Identify and implement new audience-based addressable solutions to drive business growth. Supervise a team, providing guidance on performance, coordinating activities, and ensuring quality of work. Analyze information to address ongoing or complex challenges effectively.

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Programmatic Manager

KINESSO

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Programmatic Manager – KINESSO (New York, NY) About KINESSO KINESSO is a technology-driven performance marketing agency focused on measurable growth for brands. Our team brings together the expertise of Matterkind, Reprise, P3, and KINESSO, offering a broad range of solutions across performance marketing and technology. We tailor data-driven strategies for social platforms and e-commerce, using advanced optimization, analytics, AI, and experimentation. Role Overview The Programmatic Manager joins the Addressable Activation department as a hands-on expert in campaign execution and management. This position plays a central role in optimizing campaign performance and pacing for assigned brands. The manager adapts departmental processes to meet client needs and serves as a key contact for complex setups, optimization strategies, and platform-specific requirements. What You Will Do Execute and manage programmatic campaigns across multiple buying platforms Optimize campaign performance and pacing to meet client objectives Adapt processes and workflows to address client-specific requirements Act as a main point of contact for complex campaign setups and troubleshooting Develop and implement platform-specific optimization strategies Communicate effectively with internal teams and external partners Lead and support team members as needed What We’re Looking For Extensive knowledge of client KPIs and buying platforms, including DV360, AdWords, The Trade Desk, Roku, Vistar, Facebook, and Snapchat Proven experience leading teams and managing campaign execution Strong communication skills, both within the team and with clients Location: New York, New York, United States

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Programmatic Manager

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Business Overview KINESSO is a cutting-edge performance marketing agency driven by technology, dedicated to delivering actionable growth for our agency partners and clients. We translate 'action' into 'outcome' for our clients by harnessing our unique expertise in optimization, analytics, AI, and experimentation. KINESSO integrates the strengths of what was formerly known as Matterkind, Reprise, P3, and Kinesso, forming a powerful delivery engine within the industry. Our extensive portfolio encompasses performance marketing and data technology solutions. With a profound understanding of consumer behavior, we provide a comprehensive engine for planning and optimization, as well as data-driven strategies tailored for social platforms, e-commerce growth, and customized marketplaces that meet the specific needs of each client. Our team consists of over 6,000 professionals operating across more than 60 countries. For more details, visit www.KINESSO.com.

Feb 18, 2026

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Programmatic Manager

KINESSO

Full-time|$90K/yr - $95K/yr|On-site|New York, New York, United States

Business OverviewKINESSO is a cutting-edge, technology-focused performance marketing agency that lies at the core of IPG Mediabrands, dedicated to driving actionable growth for our agency partners and clients. We transform 'action' into tangible 'outcomes' for our clients by harnessing our distinctive strengths in optimization, analytics, artificial intelligence, and experimentation. KINESSO merges the collective expertise of previously independent entities—Matterkind, Reprise, P3, and Kinesso—into one robust entity, establishing itself as the industry’s most powerful delivery engine. Our expansive offerings encompass performance marketing, data, and technology. With an in-depth understanding of consumer behavior, we provide a comprehensive planning and optimization engine, delivering data-driven strategies for social platforms, fostering growth in e-commerce, and creating tailored marketplaces to meet each client’s specific needs. Our company boasts over 6,000 employees across more than 60 countries. Discover more at www.KINESSO.com.

Apr 2, 2026

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Full-time|$90K/yr - $95K/yr|On-site|New York, New York, United States

About KINESSO KINESSO is a technology-focused performance marketing agency with a global team of over 6,000 employees in more than 60 countries. The company brings together the expertise of Matterkind, Reprise, P3, and KINESSO to deliver measurable growth for agency partners and clients. Specializing in optimization, analytics, artificial intelligence, and experimentation, KINESSO offers a wide range of data and technology solutions. Services include planning and optimization, data-driven strategies for social media, e-commerce growth, and customized marketplace solutions. All work is grounded in a strong understanding of consumer behavior and a commitment to client service. Learn more at www.KINESSO.com.

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WHO WE ARE Zeta Global (NYSE: ZETA) is an innovative AI-Powered Marketing Cloud that harnesses advanced artificial intelligence (AI) and vast consumer insights to empower marketers in acquiring, retaining, and expanding customer relationships efficiently. Our Zeta Marketing Platform (ZMP) aims to simplify sophisticated marketing through the unification of identity, intelligence, and omnichannel activation, leveraging one of the industry’s largest proprietary databases and AI capabilities. We enable our enterprise clients across various industries to personalize consumer experiences at an individual level, enhancing the effectiveness of their marketing initiatives. Founded in 2007 by David A. Steinberg and John Sculley, Zeta Global is headquartered in New York City, with offices around the globe. To learn more, visit www.zetaglobal.com. THE ROLE The Senior Client Success Manager – Programmatic is a dynamic, client-facing position responsible for overseeing the comprehensive success of a portfolio of strategic programmatic accounts. In this role, you will act as the primary client liaison, operational expert, and strategic ally, managing live campaigns, directing client communications, and driving performance, retention, and growth. This position demands robust programmatic expertise, sound judgment, and the capability to work autonomously while fostering close collaboration with Sales, Analytics, and Operations teams. This is a hybrid position based in New York City (3 days/week). RESPONSIBILITIES Oversee and manage 10+ active programmatic campaigns end-to-end across multiple accounts. Lead all client communications, including status calls, quarterly business reviews (QBRs), and escalations, providing clear insights and recommendations linked to business outcomes. Act as the technical owner of campaign execution, collaborating closely with Operations to ensure proper setup, effective optimization, and alignment with strategic goals (targeting, pacing, QA, troubleshooting). Leverage a deep understanding of DSP functionality and optimization levers to guide setup decisions, troubleshoot issues, and drive performance enhancements. Generate client-ready reporting and performance insights in conjunction with Analytics. Proactively identify and facilitate upsell, cross-sell, and renewal opportunities in partnership with Sales. Collaborate cross-functionally to address issues, drive improvements, and enhance client satisfaction.

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Campaign Manager - Programmatic & Digital Advertising

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Full-time|$65K/yr - $85K/yr|On-site|New York, NY

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Join Samba TV, a leader in tracking streaming and broadcast video globally using our proprietary data and innovative technology. Our mission is to revolutionize the viewing experience for audiences everywhere. Through our sophisticated data solutions, media companies can connect with viewers for new shows and movies, while advertisers can engage audiences and effectively measure reach across all devices. With a unique perspective shaped by a global data footprint and AI-driven insights, we have an incredible story to tell.As the Programmatic Account Manager – Brands/Agency at Samba TV, your role will be to cultivate and enhance relationships with major agency holding companies and leading Independent agencies alongside their operating agencies. Your primary focus will be ensuring these partners receive maximum value from Samba’s suite of audience targeting and measurement solutions. Collaborating closely with Sales, you will support key large independents & HoldCo accounts (WPP, Publicis, Dentsu), driving audience activation strategies and providing a seamless agency experience across planning, activation, and measurement workflows. Your contributions will directly influence the satisfaction, retention, and growth of these pivotal agency relationships.Requirements: Candidates must reside within 50 miles of a Samba Office located in NYC or Chicago. This position requires in-office presence three days a week (Tuesday-Thursday), with potential for increased days in the future.

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WHO WE AREZeta Global (NYSE: ZETA) is at the forefront of AI-driven marketing solutions, utilizing cutting-edge artificial intelligence and extensive consumer insights to empower marketers in acquiring, nurturing, and retaining customers with unparalleled efficiency. Through the Zeta Marketing Platform (ZMP), we strive to simplify complex marketing processes by integrating identity, intelligence, and omnichannel activation into a cohesive platform, supported by one of the industry's most expansive proprietary databases. Our enterprise clients, spanning various sectors, are equipped to deliver personalized customer experiences across all channels, enhancing the effectiveness of their marketing strategies. Founded in 2007 by David A. Steinberg and John Sculley, Zeta Global is headquartered in New York City with a global presence. Discover more at www.zetaglobal.com.THE ROLEAs the Senior Client Success Manager – Programmatic, you will play a pivotal role in managing a portfolio of strategic programmatic accounts. This hands-on, client-facing position involves overseeing the entire lifecycle of programmatic campaigns, serving as the primary point of contact for clients, and acting as a key operational and strategic partner. Your responsibilities will include managing live campaigns, facilitating client communications, and driving performance improvements to foster retention and growth.To succeed in this role, you must possess strong programmatic expertise, sound judgment, and the capability to work independently while closely collaborating with Sales, Analytics, and Operations teams.This is a hybrid position based in New York City (3 days/week).

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