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Research and Insights Manager (12-Month Fixed Term Contract)

Bauer Media OutdoorLondon, England, United Kingdom
On-site Contract

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Experience Level

Manager

Qualifications

We seek candidates who are naturally inquisitive, commercially savvy, and possess confidence in presenting to clients and partners. Key qualifications include:A strong grasp of the media sales process and how insights can add value. Experience in media-centric research projects, including:Crafting commercially focused, insight-driven pitches. Utilizing tools such as TGI, Touchpoints, and AdIntel. Transforming raw research into actionable business insights. Exceptional storytelling and presentation skills. A genuine interest in consumer behavior. Proven ability to manage research projects end-to-end, from commissioning to analysis, reporting, and stakeholder presentations. Conducting campaign effectiveness studies.

About the job

Bauer Media Outdoor stands as a premier leader in the Out of Home media landscape in the UK, boasting an extensive portfolio of over 33,000 advertising sites. Our dedicated team of more than 600 professionals operates from 14 locations nationwide, crafting and executing some of the most impactful advertising campaigns in the country.

We are firmly dedicated to fostering a Platform for Brands and a Platform for Good. Our focus on transforming our practices and infrastructure aims to build a sustainable business that serves our public, partners, and advertisers through innovative, ad-funded social initiatives.

The Bauer Media Outdoor Way empowers us to maximize the impact for advertisers, enhance community value, and reduce our environmental footprint.

Role Overview

The diverse nature of our client base means you will engage in consumer-focused projects across various industries, making this role both dynamic and intriguing. You will collaborate closely with our sales team, identifying valuable research projects that underpin our sales strategies, making your contributions essential to our commercial success.

This position is a maternity cover for a 12-month fixed-term contract.

Your Responsibilities...

  • Collaborate with sales to develop insight-driven pitch narratives and bolster sales arguments.
  • Guide sales teams on effectively leveraging insights.
  • Engage with clients to define, negotiate, and finalize research projects.
  • Manage research projects from inception to conclusion (briefing, commissioning, delivery).
  • Design, script, and analyze online surveys/questionnaires.
  • Interpret data to uncover trends, patterns, and opportunities.
  • Prepare reports and present findings to internal and external stakeholders.
  • Innovate engaging methods to communicate research results.

Desired Qualifications...

We seek candidates who are naturally inquisitive, commercially savvy, and possess confidence in presenting to clients and partners. Key qualifications include:

    • A strong grasp of the media sales process and how insights can add value.
    • Experience in media-centric research projects, including:
    • Crafting commercially focused, insight-driven pitches.
    • Utilizing tools such as TGI, Touchpoints, and AdIntel.
    • Transforming raw research into actionable business insights.
    • Exceptional storytelling and presentation skills.
    • A genuine interest in consumer behavior.
    • Proven ability to manage research projects end-to-end, from commissioning to analysis, reporting, and stakeholder presentations.
    • Conducting campaign effectiveness studies.

What We Offer...

Our team is united by a commitment to challenge conventions and embrace individuality. We provide a supportive environment where you can thrive and grow.

About Bauer Media Outdoor

Bauer Media Outdoor is a leading player in the Out of Home media sector in the UK, with a commitment to sustainability and community engagement through innovative advertising solutions.

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