About the job
WPP Media, part of WPP, supports global brands with media planning, data, and insights. The team uses WPP Open and Open Intelligence to help clients understand their media investments and design creative solutions at scale. More details can be found at wppmedia.com.
Role overview
The Associate Manager, Media Planning is based in Ho Chi Minh City and plays a key role in guiding client media investments. The position emphasizes building effective strategies, managing campaign execution, and contributing to team development through thoughtful planning and delivery.
Main responsibilities
- Client advisory: Act as the primary contact for clients regarding media strategy, planning, and campaign performance.
- Strategic planning: Create media strategies and integrated campaign plans aligned with client business goals, using data to support recommendations.
- Campaign management: Oversee campaigns from the initial brief through execution and post-campaign analysis for assigned brands.
- Performance and analytics: Use analytics tools to monitor campaign outcomes and provide insights to refine future planning.
