About the job
About Us
YouTrip is a pioneering financial technology firm in Southeast Asia, committed to revolutionizing digital financial services for both consumers and businesses. Since our inception in 2018, we have introduced the region's first and most prominent multi-currency payment application.
Through our innovative consumer and corporate offerings, YouTrip and YouBiz, we empower users with affordable and convenient financial solutions. We are recognized as a Major Payment Institution licensed by the Monetary Authority of Singapore (MAS) and hold principal memberships and issuing licenses with two of the world’s largest card networks, MasterCard and Visa.
YouTrip has garnered accolades from industry leaders, including the FinTech Employer of the Year by MAS and Singapore Fintech Association (SFA), Most Innovative FinTech Company in Southeast Asia, and Best SME Finance Management Platform at APAC Insider’s 2023 Singapore Business Awards. Additionally, we have been acknowledged as one of the Top Startups in Singapore by LinkedIn, solidifying our status as a leading fintech entity in the region.
Our culture fosters entrepreneurship, inclusivity, and collaboration. We are on the lookout for passionate individuals eager to excel in the fast-paced FinTech landscape.
Your Responsibilities
- Design and execute integrated marketing campaigns aimed at enhancing brand visibility and attracting new users in the Thai market.
- Oversee the entire marketing campaign process from ideation to execution across various channels.
- Engage and partner with key influencers and bloggers to develop captivating content and campaigns that connect with our target audience.
- Manage and optimize marketing budgets to maximize ROI and meet user acquisition and engagement objectives.
- Direct the planning and implementation of monthly spending campaigns, collaborating with cross-functional teams to ensure smooth execution and successful results.
- Monitor and analyze campaign performance, providing actionable insights to refine strategies.
- Lead in-house design and creative teams to produce exceptional campaign materials.
- Expand and nurture the influencer network, fostering strong relationships and negotiating mutually beneficial partnerships.
