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Senior Director of Media Strategy

JellyfishNew York
On-site Full-time

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Experience Level

Senior Level Manager

Qualifications

The ideal candidate will possess a robust background in media strategy, with a proven track record of developing and executing successful media campaigns. Strong analytical skills, creative problem-solving abilities, and experience with AI and data-driven strategies are essential. A passion for innovative marketing and exceptional communication skills are crucial for engaging with clients and stakeholders.

About the job

Senior Director of Media Strategy

At Jellyfish, we are a global leader in digital marketing, harmonizing strategy, creative innovation, data analysis, and media purchasing under one roof. With nearly 2,000 talented individuals in 38 offices around the globe, we are redefining the landscape of modern marketing.

Our expertise lies in understanding both brand development and activation. We empower our clients to effectively connect and engage with their target audiences through insightful data-driven strategies, delivering outstanding creative solutions tailored for various platforms. In essence, we craft impactful and culturally relevant content that resonates with consumers.

As part of the Brandtech Group, we are pioneers in the integration of GenAI tools throughout our operations. With PencilPro, we offer the world's leading generative AI platform, transforming the creative production, distribution, and performance forecasting processes.

Role Overview

The Senior Director of Media Strategy will serve as a strategic leader, responsible for developing and implementing integrated, audience-centric, data-driven media strategies across both digital and traditional channels.

This position transcends conventional media planning, emphasizing high-level client relationships, cross-market integration, and the utilization of advanced data, technology, and AI to drive business results. The Senior Director will play a pivotal role in aligning brand, performance, and communication strategies, guiding clients and internal teams towards comprehensive marketing solutions.

Core Responsibilities:

  • Act as a passionate advocate for brands and modern marketing strategies.

  • Serve as a trusted advisor to senior clients, simplifying complex media and business challenges while identifying opportunities for growth.

  • Lead strategic discussions with senior stakeholders to ensure media investments align with overall business and brand goals.

  • Drive new business development and multi-market pitches in collaboration with Jellyfish Growth teams.

  • Oversee integrated multi-market communication strategies across paid, owned, and earned channels, ensuring cohesive narratives and strategic direction.

About Jellyfish

Jellyfish is a cutting-edge global digital agency that combines strategy, creativity, data, and media expertise with technology. Our mission is to be the unconventional marketing partner of the future, leveraging our extensive team and resources to deliver outstanding results for clients worldwide.

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