AppianAtlanta, Georgia; Charlotte, North Carolina; Dallas, Texas; Denver, Colorado; Houston, Texas; McLean, Virginia; New York, New York
On-site Full-time $100K/yr - $200K/yr
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Experience Level
Senior
Qualifications
Proven experience in developing and executing comprehensive email marketing strategies on a global scale. Strong analytical skills with the ability to leverage data insights for campaign optimization. In-depth knowledge of email marketing best practices, including audience segmentation and send cadence management. Experience with email deliverability and domain health management, including GDPR and CCPA compliance. Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
About the job
Appian brings together people who value intensity, high standards, and shared responsibility. The team works collaboratively, holding each other accountable to deliver quality results with focus and care.
Role overview
The Senior Email Marketing Manager leads Appian’s global email marketing strategy. This role blends strategic planning with hands-on technical execution. Oversight includes managing the entire email program, protecting domain health, and designing sophisticated nurture campaigns that support marketing objectives worldwide.
What you will do
Direct the global email marketing program from strategy through execution
Establish and uphold standards to maintain strong domain health
Create and refine nurture programs that align with global marketing initiatives
Manage audience segmentation, list structure, and send frequency
Ensure email communications foster engagement and contribute to the sales pipeline
Locations
This position is open in Atlanta, GA; Charlotte, NC; Dallas, TX; Denver, CO; Houston, TX; McLean, VA; and New York, NY.
About Appian
Appian is a leading software company that empowers organizations to build applications quickly and efficiently. Our culture is driven by a commitment to excellence and a passion for innovation, making us a top choice for professionals aspiring to make a significant impact in the tech industry.
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