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Senior Media Planning Associate (Temporary Contract)

WPP MediaBogota, Colombia
On-site Contract

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Experience Level

Experience

Qualifications

The ideal candidate should possess significant experience in digital media planning and execution, with a strong grasp of media metrics and analytics tools. Proficiency in platforms such as Google Ads and Facebook Ads is essential. Familiarity with SEO principles and a data-driven mindset are critical for this role. Strong communication and collaboration skills are required to work effectively with internal teams and clients.

About the job

WPP Media seeks a Senior Media Planning Associate for a temporary contract based in Bogota, Colombia. This digital-focused position centers on executing, optimizing, and monitoring media strategies across the entire marketing funnel, from initial awareness to conversion and retention.

Role overview

This role manages campaigns across Google, Meta, programmatic, video, display, and other emerging digital channels. The Senior Media Planning Associate interprets data from sources such as GA4 and dashboards, translating insights into actionable strategies that drive business results. Responsibilities also include supporting basic SEO and organic visibility efforts, ensuring consistent execution, and collaborating closely with internal teams.

Key responsibilities

  • Execute and optimize digital media campaigns across multiple platforms
  • Monitor campaign performance and analyze data using tools like GA4
  • Translate analytics into clear, actionable strategies
  • Support basic SEO and organic visibility initiatives
  • Work with internal teams to challenge results and prioritize key efforts
  • Deliver consistent, high-quality execution under senior team guidance

What we value

  • Be Extraordinary: Lead collectively to inspire creative transformation
  • Create an Open Environment: Balance people and client experiences through trust
  • Lead Optimistically: Champion growth and development across the organization

This temporary contract offers the chance to make a measurable impact in a collaborative, data-driven media team.

About WPP Media

WPP Media is at the forefront of the media landscape, pioneering innovative solutions that drive growth for top-tier brands. Our commitment to creativity, coupled with data-driven insights, enables us to deliver exceptional results for our clients. Join our dynamic team where creativity meets technology, and be a part of a culture that values innovation and collaboration.

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