About the job
Join Our Team as a Social Media Lead!
At WPP Media, we are seeking a dynamic and experienced Social Media Lead to guide a team of skilled Social Specialists. You will have the opportunity to work with some of the most prominent brands in South Africa, ensuring excellence and quality in our social media strategies.
Key Responsibilities:
- Lead and mentor a talented team of Social Specialists.
- Collaborate with digital strategic planners to formulate comprehensive social strategies.
- Conduct in-depth research using various social tools to establish effective paid and targeting strategies.
- Gain a deep understanding of clients’ overall digital strategies and the integral role of social media within the media mix.
- Prepare and present strategic insights and research findings to clients and internal stakeholders.
- Utilize Google Analytics to analyze data trends, set up website tagging, and interpret these insights into actionable strategies.
- Provide digital audit information as needed and assist with competitive analysis.
- Work closely with Agency Delivery Managers to meet agency satisfaction and KPIs while maintaining strong relationships.
Qualifications:
- 5-8 years of extensive experience in social media management.
- 2+ years of management experience is advantageous.
- Strong client-facing skills and a proven track record with blue-chip client accounts.
- Certified on social media platforms and actively promotes team certification.
- Experience managing large budgets and e-commerce/cost-per-acquisition strategies.
- Self-motivated, highly organized, and detail-oriented.
