About the job
Join Our Team as a Social Media Marketing Specialist!
At getwingapp, we are on a transformative journey to reshape the future of work for businesses globally. Our mission is to serve as the ultimate solution for companies eager to build exceptional teams and automate their operations.
We are excited to welcome a talented Social Media Marketing Specialist to our dynamic team immediately!
Duties and Responsibilities:
1. Develop and schedule engaging posts; create basic visuals or collaborate with designers.
2. Foster community engagement by responding to direct messages and comments.
3. Track social media metrics and report on key performance indicators (likes, shares, reach).
4. Support small-scale advertising campaigns on social media under guidance.
5. Strategize and plan social media content in alignment with overall marketing objectives.
6. Manage collaborations and campaigns with influencers.
7. Execute paid advertising/social campaigns; optimize creatives, target audiences, and budgets.
8. Conduct in-depth analysis of metrics (engagement by post type, conversion rates, content ROI).
9. Lead small teams focused on social content or coordinate with external contributors.
10. Create a comprehensive social media roadmap to integrate with branding, content, product, and retention strategies.
11. Oversee large-scale influencer or brand partnership strategies.
12. Ensure brand consistency across all social media platforms.
13. Optimize budget allocation for various platforms and campaign types.
14. Report social performance data and its impact on business objectives to leadership.
