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Social Media Strategist and Affiliate Marketing Manager

HireframeRemote — Mexico
Remote Full-time

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Experience Level

Experience

Qualifications

To excel in this role, candidates should possess:Exceptional English fluency, both in writing and speaking. Strong availability to align with Eastern Standard Time (EST). A minimum of 4 years of experience in social media strategy, content operations, or growth social initiatives. At least 3 years of experience overseeing creators and affiliates with measurable outcomes in traffic, sales, and content efficiency. Excellent copywriting and hook-writing abilities. A high level of organization and the capability to manage multiple creators concurrently.

About the job

Join our dynamic team at Hireframe as a Social Media Strategist and Affiliate Marketing Manager, where you will spearhead our social media strategy and execution across pivotal platforms such as Instagram, TikTok, and YouTube. You will play a crucial role in developing and managing a scalable creator and affiliate marketing engine, treating social media as a vital growth channel. Your expertise will involve testing various formats, refining messaging, enhancing performance metrics, and converting content into measurable results.

Duties and Responsibilities

  • Craft compelling, platform-specific copy, including short-form hooks, captions, calls to action (CTAs), story text, and comment prompts.
  • Design and oversee a structured weekly social media plan that integrates brand messaging, educational content, community engagement, and conversion strategies.
  • Ensure consistent scheduling and publishing of content, in alignment with a strategic test plan rather than a random content dump.
  • Establish testing frameworks for hooks, content formats, posting schedules, and creative themes.
  • Collaborate with the internal team to create a streamlined and repeatable content calendar; note that content creation is not required from you.
  • Analyze performance data and make quick iterations based on successful strategies.
  • Prepare concise weekly reports detailing shipped content, performance metrics, and upcoming tests.
  • Engage in weekly meetings with leadership and key collaborators to align on strategies.

Requirements

  • Exceptional fluency in English, both written and verbal.
  • Availability for strong overlap with Eastern Standard Time (EST).
  • Minimum of 4 years of experience in social media strategy, content operations, or growth-focused social initiatives.
  • At least 3 years of experience managing creators and affiliates with demonstrable results (traffic, sales, and content efficiency).
  • Proficient copywriting skills with a knack for creating captivating hooks.
  • Highly organized and skilled in managing multiple creators simultaneously.

Preferred Qualifications

  • Experience in consumer packaged goods (CPG), lifestyle, home, or consumer products sectors.
  • Familiarity with creator management platforms (e.g., Aspire, GRIN, Upfluence) and affiliate marketing tools.
  • Experience in managing YouTube Shorts strategies (both repurposed and original content).
  • Proficiency with tools such as:
  1. Meta Business Suite, TikTok, YouTube Studio
  2. Scheduling tools (e.g., Later, Manychat, Planoly, Buffer)
  3. Tracking and reporting tools (e.g., Google Sheets, GA4 basics, affiliate dashboards)
  4. Project management tools (preferably Asana)


Benefits

At Hireframe, we offer a remote-first work environment with team members spread across Mexico, the United States, and the Philippines. Our comprehensive benefits package includes:

  • Tax-free compensation
  • Annual performance bonuses
  • 10 paid leave credits after 3 months
  • Health Maintenance Organization (HMO) coverage after 6 months
  • Dedicated coaching to improve performance, communication, and leadership skills
  • Opportunities for professional growth

Join us at Hireframe, where you will excel in a nurturing environment that prioritizes your professional development and success.

About Hireframe

Hireframe specializes in providing innovative staffing solutions, both nearshore and offshore. As a remote-first company, we pride ourselves on our diverse team that spans across the United States, Mexico, and the Philippines, cultivating an inclusive and collaborative work culture.

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