About the job
Join our dynamic team at Hireframe as a Social Media Strategist and Affiliate Marketing Manager, where you will spearhead our social media strategy and execution across pivotal platforms such as Instagram, TikTok, and YouTube. You will play a crucial role in developing and managing a scalable creator and affiliate marketing engine, treating social media as a vital growth channel. Your expertise will involve testing various formats, refining messaging, enhancing performance metrics, and converting content into measurable results.
Duties and Responsibilities
- Craft compelling, platform-specific copy, including short-form hooks, captions, calls to action (CTAs), story text, and comment prompts.
- Design and oversee a structured weekly social media plan that integrates brand messaging, educational content, community engagement, and conversion strategies.
- Ensure consistent scheduling and publishing of content, in alignment with a strategic test plan rather than a random content dump.
- Establish testing frameworks for hooks, content formats, posting schedules, and creative themes.
- Collaborate with the internal team to create a streamlined and repeatable content calendar; note that content creation is not required from you.
- Analyze performance data and make quick iterations based on successful strategies.
- Prepare concise weekly reports detailing shipped content, performance metrics, and upcoming tests.
- Engage in weekly meetings with leadership and key collaborators to align on strategies.
Requirements
- Exceptional fluency in English, both written and verbal.
- Availability for strong overlap with Eastern Standard Time (EST).
- Minimum of 4 years of experience in social media strategy, content operations, or growth-focused social initiatives.
- At least 3 years of experience managing creators and affiliates with demonstrable results (traffic, sales, and content efficiency).
- Proficient copywriting skills with a knack for creating captivating hooks.
- Highly organized and skilled in managing multiple creators simultaneously.
Preferred Qualifications
- Experience in consumer packaged goods (CPG), lifestyle, home, or consumer products sectors.
- Familiarity with creator management platforms (e.g., Aspire, GRIN, Upfluence) and affiliate marketing tools.
- Experience in managing YouTube Shorts strategies (both repurposed and original content).
- Proficiency with tools such as:
- Meta Business Suite, TikTok, YouTube Studio
- Scheduling tools (e.g., Later, Manychat, Planoly, Buffer)
- Tracking and reporting tools (e.g., Google Sheets, GA4 basics, affiliate dashboards)
- Project management tools (preferably Asana)
Benefits
At Hireframe, we offer a remote-first work environment with team members spread across Mexico, the United States, and the Philippines. Our comprehensive benefits package includes:
- Tax-free compensation
- Annual performance bonuses
- 10 paid leave credits after 3 months
- Health Maintenance Organization (HMO) coverage after 6 months
- Dedicated coaching to improve performance, communication, and leadership skills
- Opportunities for professional growth
Join us at Hireframe, where you will excel in a nurturing environment that prioritizes your professional development and success.
