About the job
Join Wolverine Building Group, a nationally acclaimed leader in the construction sector, as we strive to make a positive impact on communities and individuals. Specializing in industrial, multi-unit residential, healthcare, office, retail, and restaurant construction, we have been honored as one of the "Best and Brightest Companies to Work For."
We are in search of a dynamic B2B Marketing Manager who is ready to take charge of executing and optimizing integrated marketing campaigns to bolster business development and revenue growth. This pivotal role entails overseeing the end-to-end execution of B2B marketing and sales campaigns, which includes messaging development, copywriting, CRM workflow architecture, campaign launch, reporting, and optimization.
While the overall marketing strategy is directed by the Marketing Director, and sales strategies are crafted in collaboration with Sales Operations leaders, your contribution will be crucial in translating these strategies into actionable campaign plans. You will refine audience targeting and provide data-driven insights that will shape our future direction. This position is ideal for a marketer who thrives on building scalable programs, enhancing infrastructure, and driving measurable outcomes through effective execution.
