Brand & Content Lead at GAIN Marketing | London

thisisgainLondon, England, United Kingdom

Hybrid Full-time

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Experience Level

Experience

Qualifications

Qualifications:Proven experience in brand management, content development, and marketing strategy. Strong communication and collaboration skills, with an ability to manage multiple projects simultaneously. Familiarity with digital marketing tools and platforms is essential. A creative mindset with a passion for storytelling and innovation is highly valued.

About the job

Team: Marketing
Reporting to: Marketing Director
Location: London / hybrid

About GAIN:
GAIN is an innovative, insight-driven organization that harmonizes data, technology, and creativity. We believe remarkable ideas emerge when intelligence meets creativity, igniting imagination and driving progress through innovation. As pioneers, we forge bold strategies to propel people, brands, and businesses forward. Our specialist teams collaborate to offer the vision, data, and confidence brands need to make impactful decisions.

At GAIN, we unite data and creativity, harnessing technology to unlock new possibilities. As imagineers, we not only embrace innovation but actively engineer it, converting information into actionable insights and ideas into groundbreaking outcomes. Our five expert teams, Creative Studio, Conversion, Customer Science, Experience, and Performance, work collectively to fuel your growth and deliver measurable results.

The Role:
We are at a pivotal moment as we strive to elevate the GAIN brand on a global scale, and we are seeking a talented Brand & Content Lead to join our newly formed marketing team. This pivotal role sits at the core of GAIN's marketing strategy, collaborating closely with the Marketing Director and our various business units to establish GAIN's presence. You'll be responsible for developing a premier brand experience, shaping our visual identity, tone of voice, and the content shared across digital platforms.

Your creativity will ensure that our narrative is communicated consistently across social media, digital channels, audiovisual content, and our website, fostering awareness, engagement, and meaningful connections with clients and team members alike.

Responsibilities:

Brand Development & Guardianship
- Collaborate with the Marketing Director and the GAIN Creative Studio to produce the new GAIN Brand Book, defining our identity, tone, and visual system across all touchpoints.
- Oversee the creation of branded toolkits, including social media templates, event materials, and internal resources for the agency.
- Serve as the brand guardian, ensuring consistent quality, tone, and application across GAIN and all business units.
- Support business unit marketing teams with brand or content resources where needed.
Content & Creative
- Lead the development of central AV materials, including showreels and thought leadership films, creating engaging, high-quality assets that align with best practices.

About thisisgain

GAIN is a forward-thinking marketing agency that merges creativity with data-driven insights to deliver impactful brand experiences. Our teams are dedicated to exploring new horizons and crafting strategies that resonate with audiences and foster growth.

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