About the job
Empower our global customers to connect with culture through their passions.
Why You’ll Love This Role:
StockX stands as the premier marketplace for current culture, uniquely situated at the crossroads of commerce, community, and authenticity. Sneakers serve as the very foundation of StockX , not merely as a category but as a vibrant culture, a thriving economy, and a global community.
Our goal is to expand the expression of sneaker culture on StockX through creator-driven, community-focused commerce experiences that blend storytelling, expertise, and transaction. To achieve this, we seek category leaders who not only understand the sneaker market, they embody it.
The Sneakers Category Manager will be the dedicated steward of sneaker category growth within a transformative, high-priority commerce initiative. This individual will be the in-house authority on sneaker culture, economics, and community dynamics, responsible for leveraging this expertise to drive supply growth, enhance engagement, and maximize GMV.
In this role, you will serve as:
- The internal expert on the primary and secondary sneaker ecosystems.
- The external representative of StockX to sneaker sellers, creators, and community influencers.
- The architect of the sneaker go-to-market and growth strategy for this new initiative.
This position combines profound cultural understanding, strategic leadership, and hands-on execution. Initially, you will manage all aspects related to sneakers within this initiative. As the category develops, you will evolve into a leadership role overseeing a broader sneaker portfolio and team.
Your Responsibilities:
Own the Sneakers Category End-to-End
- Define and implement the growth strategy for sneakers on the platform.
- Oversee category performance across supply, engagement, and revenue.
- Set quarterly goals, leading indicators, and operational rhythms.
Become the Market & Culture Authority
- Maintain a comprehensive, up-to-date understanding of sneaker culture, including:
- Key sellers, creators, collectors, and resellers.
- Sub-segments (hype vs. GRs, vintage, performance, regional markets, etc.).
- Drops, releases, brand dynamics, and cultural moments.
- Pricing dynamics, liquidity, and resale trends.
