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Creative Copywriter

GTBDetroit, Michigan, United States
On-site Full-time $45K/yr - $90K/yr

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Experience Level

Experience

Qualifications

REQUIRED EXPERIENCEA bachelor’s degree in English or a writing-related field is preferred. A portfolio that demonstrates your conceptual writing skills is essential. A minimum of one year of experience in an agency environment, showcasing strong creative writing abilities and expertise in the digital landscape. Proficiency in Microsoft Office and Adobe Creative Suites is required. Demonstrated business acumen, teamwork capabilities, and the ability to establish an information hierarchy while working independently under the guidance of senior team members. CORE SKILLSThe ideal candidate for the Retail Team must excel in the following core competencies essential for Automotive Retail copywriting:IDEATOR: A quick and efficient thinker who can adapt ideation under pressure of tight deadlines and changing strategic directions, often influenced by market conditions and global events. PERSISTENCE/STAYING POWER: The Retail Copywriter must possess the resilience to continuously unearth ideas and solutions in the face of evolving directives.

About the job

Who We Are

GTB, a subsidiary of WPP, is a leading global precision-marketing agency that sparks action through innovative ideas. Established in 2007, GTB is dedicated to enhancing performance for the most iconic brands worldwide, leveraging WPP's extensive network to drive creative transformation across six continents.

About WPP

WPP stands as the trusted growth partner for the world's foremost brands, integrating cutting-edge media intelligence and data solutions with exceptional creativity and next-generation production capabilities. With our unique agentic marketing platform, WPP Open, we empower our clients to navigate change, seize opportunities, and achieve transformational growth. To learn more, visit WPP.com.

THE OPPORTUNITY

We are seeking a talented Copywriter to join our dynamic team.

About GTB

GTB, part of WPP, is a global precision-marketing agency dedicated to igniting action through innovative ideas. Since its inception in 2007, GTB has been committed to enhancing performance for iconic brands globally, leveraging WPP's industry-leading network for creative transformation.

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