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Customer Engagement Manager

Starling BankLondon, England, United Kingdom
On-site Full-time

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Experience Level

Manager

Qualifications

Requirements:A minimum of 3-4 years of experience in customer engagement and marketing automation, showcasing a successful track record in developing and executing related strategies. Robust technical expertise in analysis and segmentation. Proficiency in utilizing data visualization and reporting tools for insight generation. Comprehensive understanding of customer engagement platforms and technology. Excellent collaboration skills with data, engineering, product, and compliance teams. A keen eye for detail. Experience in financial services or a regulated environment is advantageous.

About the job

Starling Bank is a fully licensed UK bank with a technology-driven approach to personal finance. With more than 4,000 employees based in London, Southampton, Cardiff, and Manchester, the team is working to make banking fairer, more transparent, and easier to use for everyone.

Role Overview

The Customer Engagement Manager joins the Customer Engagement Team, reporting to the Customer Engagement Lead. This role shapes how Starling communicates with customers, building loyalty and increasing awareness and use of products.

What You Will Do

  • Design, build, and execute customer communications across email, mobile notifications, and in-app messaging.
  • Independently manage the full campaign process: briefing, creative development, execution, and post-campaign analysis.
  • Lead communications for major campaigns aligned with product and marketing objectives.
  • Develop and refine automated customer journeys focused on onboarding, retention, and re-engagement.
  • Analyze customer behavior data to spot opportunities for more effective communication flows and measurable business impact.
  • Champion a culture of experimentation, always looking for new ways to improve how Starling interacts with customers.
  • Ensure all communications meet regulatory requirements and support customers’ financial well-being, with a strong focus on accuracy and process.

Who We’re Looking For

  • Comfortable working in an agile setting with shifting priorities and fast product cycles.
  • Keen attention to detail and a commitment to following processes in a regulated environment.
  • Driven to find creative, relevant, and timely ways to communicate with customers.

This position is based in London, England, United Kingdom.

About Starling Bank

Starling Bank is revolutionizing the banking industry by leveraging cutting-edge technology to provide innovative financial solutions. With a culture that combines the values of a traditional bank with the dynamism of a tech company, we are committed to delivering a better banking experience that is fair, user-centric, and designed to empower customers in managing their money effectively.

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