About the job
Alan is building a health partnership that combines insurance and healthcare delivery, aiming to make preventive care standard for everyone. With operations in France, Spain, Belgium, and Canada, Alan serves over a million members and works with thousands of companies. The company’s model brings together private, public, and direct-to-consumer care to reduce claim costs and deliver new value to its members.
The team values long-term impact and takes optimistic risks to reach ambitious goals. Everyone at Alan is encouraged to take ownership of their work, share information openly, and support each other’s learning and growth through direct feedback.
Role overview
Alan is experiencing rapid growth, with a 45% year-over-year increase in self-serve acquisitions and more than a million members. The company is making organic acquisition its main growth channel, focusing on both SEO and GEO (Generative Engine Optimization), which includes improving visibility in AI-driven search tools like ChatGPT and Perplexity.
This Growth Content Associate (SEO/GEO) position is part of the Growth team. The role centers on improving content creation, refining SEO processes, and scaling workflows across multiple markets, including France, Belgium, Spain, and Canada. The Growth Content Associate will develop expertise as an AI-powered content specialist, ensuring Alan’s tone of voice stays consistent across all acquisition channels.
What you will do
- Collaborate with the SEO/GEO Growth Marketer and the broader Growth team.
- Support efforts to drive organic traffic and boost self-serve conversions through effective copywriting.
- Use AI tools as a key part of the content creation process.
