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Field Marketing Lead for Hackathons

LovableSan Francisco
On-site Full-time

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Experience Level

Mid to Senior

Qualifications

6+ years of B2B field marketing experience with direct responsibility for events programs, preferably in startups or high-growth SaaS environments. A strong grasp of customer engagement strategies and their direct impact on social proof and adoption. Demonstrated success in planning content-driven events that significantly influenced pipeline outcomes. Experience in managing vendor relationships, procurement processes, contract negotiations, and coordinating with multiple partners. A solid understanding of event promotion, outbound strategies, and nurturing frameworks before and after events. Expertise in funnel metrics: sourced vs influenced, velocity, conversion, and ROI modeling for event expenditures. A genuine passion for Lovable and its diverse applications across customer, prospect, and partner audiences. Extensive partnership experience with sales teams, adopting a true GTM enablement mentality. Creative and resourceful with a knack for innovative problem-solving.

About the job

Join Our Team: We are on the lookout for a remarkable Field Marketing Lead specializing in Hackathons to spearhead the implementation and expansion of our global B2B hackathon initiatives. These programs will engage customers, facilitate cross-sell motions, attract new prospects, and collaborate with co-marketing partners, including renowned brands. Your role will be pivotal in creating impactful, unforgettable, and measurable hackathon experiences that promote adoption, enhance ecosystem engagement, and amplify Lovable’s market presence.

In this position, reporting directly to the Head of Enterprise Marketing, you will collaborate closely with go-to-market teams, product marketing, customer marketing, and developers to deliver exceptional hands-on experiences that resonate with teams.

Why Choose Lovable?

Lovable empowers individuals and teams to create software using any programming language. From solopreneurs to Fortune 100 companies, millions have turned to Lovable to transform their raw ideas into tangible products swiftly. We are leading a revolutionary shift in software development, offering you a unique opportunity to redefine the digital landscape. With over 2 million users in more than 200 countries, Lovable is the platform for launching businesses, automating workflows, and actualizing ideas, and we are just beginning our journey.

Our compact yet highly skilled team is building a company that will define the next generation from Stockholm. We value extreme ownership, rapid execution, and low-ego collaboration. We seek individuals who are passionate, quick to deliver, and eager to make a significant impact.

About Lovable

Lovable is at the forefront of transforming how software is developed, allowing anyone to create applications using any programming language. With a user base that spans millions across the globe, Lovable is revolutionizing the software creation process, making it accessible and efficient for all. Our team is dedicated to building a future where innovation thrives.

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