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Senior Industry Marketing Manager - Energy

DatabricksUnited States
On-site Full-time $139K/yr - $224.8K/yr

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Experience Level

Senior

Qualifications

Your Key Responsibilities:Craft compelling messaging and content that highlight Databricks' platform capabilities and unique value propositions tailored for Energy companies in the Power & Utilities and Oil & Gas sectors. Collaborate with go-to-market, sales, and marketing teams to create impactful campaigns targeting business leaders and decision-makers. Develop core messaging and content for digital initiatives, field marketing, sales engagements, and channel marketing efforts. Produce targeted content aimed at increasing industry awareness, including infographics, ebooks, articles, blogs, and videos. Partner with customers to create engaging content for high-profile speaking opportunities, customer case studies, videos, and brand campaigns. Oversee the launch of industry solutions. Analyze customer and market trends to inform content development and enablement strategies. Collaborate with industry subject matter experts to create sales tools, enablement materials, and training resources. Lead our industry event strategy for energy, focusing on executive engagement.

About the job

Join the dynamic Industry and Solutions Marketing team at Databricks as a Senior Industry Marketing Manager specializing in the Energy sector. Our mission is to effectively connect innovative technology with essential business needs through impactful industry messaging and tailored solutions. This strategic role demands a collaborative approach, working closely with various departments to drive demand within key industries.

In this pivotal position, you will spearhead the development of messaging, content, and go-to-market strategies specifically for the Energy vertical. Collaborating with sales teams and our clientele, you'll design awareness and demand generation initiatives that align with our pipeline objectives. Your contributions will also include creating thought leadership content such as editorials, blogs, white papers, and participating in industry and partner events. This role reports directly to the head of industry solutions marketing.

We seek candidates with a solid track record in the Energy sector, paired with a deep understanding of technology and relevant use cases. Ideal applicants will demonstrate broad industry knowledge and possess a strong perspective shaped by interactions with customers and partners about future trends. Additionally, experience in developing strategies to engage a range of energy personas, from practitioners to decision-makers, is essential.

About Databricks

Databricks is a pioneering company that empowers organizations to harness the power of data through its unified data analytics platform. We are committed to bridging the gap between technology and business needs, enabling companies across various sectors to innovate and thrive in a data-driven world.

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